If they do their jobs right, they should have determined the best price point to maximize profits. You can optimize your profits or you can optimize your reach. Subscription methods don't offer both, ads do.
I'm not saying I like ads, they are bad for lots of reasons, but the reality is that they make a lot of business sense (though not for every business).
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If they do their jobs right, they should have determined the best price point to maximize profits. You can optimize your profits or you can optimize your reach. Subscription methods don't offer both, ads do.
I'm not saying I like ads, they are bad for lots of reasons, but the reality is that they make a lot of business sense (though not for every business).