Lost Backlinks are the links to your website from another website that are no longer live for some specific reasons. As such they require a link reclamation campaign from your side. Sometimes, lost backlinks can be pre-planned or organized as certain webmasters provide for a specific time period. They allow live links for a particular time period and you can’t force them to continue further. On the other hand, there are permanent backlinks too. That’s where you cannot spare what’s going in the wrong direction. These types of lost backlinks are very harmful to your website building plan.
You may also find a problem to differentiate between Link Reclamation & Unlinked Brand Mentions in the beginning. Link Reclamation is related to a link that was live earlier & is no longer in use for the existing time period. Where claiming Unlinked Brand Mention is something fresh to conduct.
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