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Discussion on: Is generalization killing creativity in the software industry?

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Florian Rand

Let's talk about creativity and web design. But first, let me show some examples:

Apple web site (early ages and today)

screenshot of apple website

Early days ebay (one of my favorites)

early days ebay screenshot

Standardization and generalization is not a bad thing. Those examples were the "creativity" of those days, and would you agree with me that general approach of web design is a lot better now?

Yes, it kills creativity, but creativity sometimes needs to be killed and that's why Design systems exists, to establish some rules to follow and avoid more early ages of ebay.