Identity and the Traps of Categorization in White Blonde Jew

The article analyzes the problem of identity reductionism using Alyssa Rosenheck's book 'White Blonde Jew' as an example. Drawing on her own experiences, the author shows how modern society replaces the knowledge of the individual with simplified racial, phenotypic, and ethnic categories. The text refers to the concepts of Erving Goffman and Henri Tajfel to explain how labels become tools of symbolic power and moral verdicts. The main message is a call for a transition from evaluation based on group affiliation (genealogical morality) to evaluation based on individual character and deeds, which constitutes an act of subversion against the mechanisms of digital tribalism and social stigmatization.