Tech marketing these days means speaking directly to the users of your product—the developers. This requires marketing teams to have the technical ...
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Thanks for sharing!
Especially the context of macro trends is super important to understand why traditional marketing doesn't work for developers.
not 100% clear if you can give an example?
I am curios to understand better ...
PS I also checked crowd.dev.. and asked for a demo
thx!!
With "macro trends" I was actually just referring to the 2 things you pointed out (developer autonomy, work-life- balance).
Thanks for signing up for crowd.dev! Talk to you next week