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Marketing for Developers: The Unconventional Guide

Ivan Novak on August 24, 2023

You've built an amazing new product. The code is elegant, the interface intuitive. You launch it with pride! But then...tumbleweeds. Crickets. Whe...
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Vincent A. Cicirello

Good post. Nice comprehensive coverage.

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Ivan Novak

Thanks!

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Sivanesh Shanmugam

Thanks for writing in this topic. Might help me a lot in future

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Ivan Novak

Happy to do it Siv!

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Gregory Vicent

Wow, excellent post!!!!!!

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Michael Casile

Very topical as we are looking to launch our first. Great information and we will be pouring thru it more detail as we move forward

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Fleszarjacek

Helpful 👌

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Mael Vincent

Thank you. That's a lot of interesting points we often forget or don't see.

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Ivan Novak

My pleasure!

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Eckehard

As developers, we excel at building products but often neglect marketing them. Let's change that!

But what can we do, if our project is simply ahead of its time?

Douglas C. Engelbart invented the computer mouse in 1963, but he never earned money with the patents. Steve Jobs got the license from Xerox for 1000$, and he succeeded, because he had the graphical operation system and he managed to produce a mouse for about 25$. Possibly Engelbart would have failed, even if he had waitet for 20 years. So, I assume, there is much more to being successful...

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Hasan Elsherbiny

👏👏 this is awesome