Hypotheses for shaping new subscription services in a rapidly evolving world In a world saturated with technology and digital innovation, the subscription model is becoming an increasingly popular part of our shopping lives.
From choosing platforms for watching videos and listening to music to software and delivery services, the availability of subscriptions is increasingly driving preferences for brands and companies. But what types of subscriptions are highly predictable to be relevant going forward? In this article, we take a look at some potential trends and innovations that could influence the transformation of this consumer format.
The Food by Subscription service could offer a revolutionary way of shaping diets that will address our health needs and environmental concerns at the same time. The service will be based on the collection and processing of preferences, habits and possible allergic reactions of the user, and aims to help minimize unnecessary spending on food.
The service will also be useful if you have a specific nutritional goal in mind - for example, to lose weight, maintain health or replenish energy stores.
When creating a personalized grocery list, the service takes into account the location of the nearest stores and the possibility of delivery, as well as the environmental characteristics of the products in the available range.
In addition, the service takes into account trends in your food preferences and suggests products based on their expiration dates, which also helps reduce the amount of food you throw away.
Based on artificial intelligence, the service embodies not only a personalized approach to nutrition, but also minimizes the potential damage to the planet due to overconsumption of its resources. The service brings together the values of convenience, affordability and responsibility.
Subscriptions, useful when traveling, are a comfortable way to explore the world without worrying about the many details involved in organizing them.
So, instead of booking each accommodation separately, you can subscribe to a service that provides access to a wide range of accommodations around the world. It can include apartments, villas, apartments and even castles - all that remains is to choose the location, dates and nature of the accommodation, and the service will already take care of the options and subsequent registration.
A similar service provides access to the selection of airline tickets for various routes. Its availability can be of particular value to those who travel frequently, as they can book tickets without having to search for bargains every time.
If you are the kind of person who is often interested in tours and guides when traveling, then subscriptions with this thematic bias can make it easier for you to access various tours and activities in different parts of our world.
Some services provide subscribers with the opportunity to experience exclusive travel experiences that are not available to regular tourists. These can be yacht rides, wine tours, traveling to cultural events and many other options.
Travel subscriptions can also include flexible booking terms, discounts and bonuses for loyal customers. This makes traveling more affordable and enjoyable :)
It is likely that there will soon be one single subscription offering, say, 3 trips per year at a flat fee, and certainly covering all the above needs of any traveler.
Robots that help with household tasks are very likely to become the norm soon, so a subscription that spares the consumer from purchasing an expensive product by offering only payment for some of its services in return is also quite possible. A robot subscription could include maintenance, updates and access to cloud-based features that make the invention more flexible and useful.
Traveling in virtual space could become extremely popular in the future. Such a subscription could include access to virtual tours around the world, virtual museums and cultural events, allowing the user to explore unique places without leaving home. All we need to do is determine where we want to go, what content we want to explore and how much of it we want to see - the technology will do the rest.
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