Ahaha this comment made me smiling so thank you :)
Search engines roles are providing contents (web documents) that answer the users intent / search. They try to push quality results and by quality i mean : unique piece of content (no duplicate), content that answers the right questions, gives value ..etc
Duplicating the same document over the web makes Google (or any other SE) struggling to understand who is the owner and why should he/she shows one of them and not the other.. Actually you could cross post on a proper SEo way by adding a canonical tag. The canonical tag will tell Google that B; C and D versions of a content are just from A original content. So they point out to A and Google will show A and not others :)
Meta data : Hmm the most important ones for SEO are : meta title, meta Description and meta robots. For title : it should describe what the page is about and include the top searched keywords [for that you could use some paid / free SEO tools to find out what people are looking for and an idea about the search volumes]. Meta description also will show up in the SERP (Search Engine Results Page) and its role is about give more information (than title) about the content of the page. Meta Description is important to incite people to click on your result (impact CTR : Click through rate). Meta robots are important for telling Google to index or not this page..
What are your content goals ? Getting awreness, customers, buyers, new subscribers for your cloud platform ? :) if yes, you should work to be on the top of returned results, yes. Web is very big...being standing out is not that easy but SEO is for that.
And yeah your questions are part of basic SEO foundations and that's actually a good starting point.
Let me now give you some resources to go further ;)
Ahaha this comment made me smiling so thank you :)
Search engines roles are providing contents (web documents) that answer the users intent / search. They try to push quality results and by quality i mean : unique piece of content (no duplicate), content that answers the right questions, gives value ..etc
Duplicating the same document over the web makes Google (or any other SE) struggling to understand who is the owner and why should he/she shows one of them and not the other.. Actually you could cross post on a proper SEo way by adding a canonical tag. The canonical tag will tell Google that B; C and D versions of a content are just from A original content. So they point out to A and Google will show A and not others :)
Meta data : Hmm the most important ones for SEO are : meta title, meta Description and meta robots. For title : it should describe what the page is about and include the top searched keywords [for that you could use some paid / free SEO tools to find out what people are looking for and an idea about the search volumes]. Meta description also will show up in the SERP (Search Engine Results Page) and its role is about give more information (than title) about the content of the page. Meta Description is important to incite people to click on your result (impact CTR : Click through rate). Meta robots are important for telling Google to index or not this page..
What are your content goals ? Getting awreness, customers, buyers, new subscribers for your cloud platform ? :) if yes, you should work to be on the top of returned results, yes. Web is very big...being standing out is not that easy but SEO is for that.
And yeah your questions are part of basic SEO foundations and that's actually a good starting point.
Let me now give you some resources to go further ;)
support.google.com/webmasters/answ...
moz.com/learn/seo
ahrefs.com/blog/learn-seo/
Hope that helps ;)