Best AI Tracker Tools in 2026

Buyers now ask ChatGPT, Google Gemini, Perplexity, Microsoft Copilot and Google AI Overviews for product recommendations instead of scrolling through search results. A company can rank at the top of Google and still not appear in an AI answer. AI tracker tools help with this. They send prompts to AI engines at scale and measure how often your brand is mentioned, where it appears, which sources are cited and how the AI describes you.

This guide compares seven AI tracker tools on the same points: which AI engines they cover, what they track, who they suit, pricing and limitations. Six of them track your chosen prompts every day. The seventh, Ahrefs Brand Radar, is included to show how a large prompt index compares with daily tracking.

The 7 best AI tracker tools
1. Lumirank
Lumirank tracks your brand every day across ChatGPT, Google Gemini, Perplexity, Microsoft Copilot, Google AI Overviews and Google AI Mode. It shows brand mentions, visibility rate, prominence (a 0 to 100 score based on where your brand appears in the answer), sentiment from -100 to +100, competitor share of voice, and citations sorted into your own pages, other sites and competitor pages. Every plan includes unlimited team seats.
• Best for: marketing teams and agencies that want daily tracking on all six main AI engines, with unlimited seats and no extra fees per engine.
• Pricing: the free plan covers 10 prompts on 2 models. Starter is $29/mo for 25 prompts. Pro is $99/mo for 100 prompts on all 6 models, with a 14-day trial and no card needed. Scale is $399/mo for 450 prompts.
• Limitations: it does not track Claude, Grok or DeepSeek, and it does not yet track server crawler logs.

2. Peec AI
Peec AI tracks how AI answers mention and cite brands across ChatGPT, Perplexity, Gemini, Google AI Overviews, AI Mode and Copilot. It shows mentions, positions, sentiment and citations. It also tracks how your product SKUs appear in AI shopping answers and logs visits from more than 40 AI crawler bots.
• Best for: ecommerce brands that need SKU tracking and crawler logs along with standard GEO metrics.
• Pricing: Starter is $95/mo for 50 prompts on 3 models. Pro is $245/mo for 150 prompts. Adding a 4th model on Pro costs $85/mo. Enterprise starts at $495/mo.
• Limitations: standard plans include only 3 models, Claude needs an Enterprise contract, and there is no free plan.

3. Profound
Profound collects answers from up to nine AI engines, including ChatGPT, Gemini, Perplexity, Claude, DeepSeek and Copilot, using real browser sessions. It tracks mentions, rankings, sentiment, citations and competitor share of voice. Its Prompt Volumes feature estimates how often people search for a topic, using consumer panels in ten countries.
• Best for: enterprise brands that want search demand data, crawler log checks and agent workflows.
• Pricing: a 7-day trial includes 50 fixed prompts. Paid plans need a custom enterprise contract, usually $2,000 to $5,000 or more per month. Self-serve plans ended in September 2026.
• Limitations: there are no self-serve monthly plans, and you cannot change the trial prompts, so it is hard for smaller teams to try.

4. Otterly.AI
Otterly.AI runs neutral user searches from more than 65 countries on ChatGPT, Google AI Overviews, Perplexity and Copilot. It tracks mentions, positions, sentiment, cited domains over time, competitor visibility and server bot visits. It also includes an AI Prompt Research tool and technical GEO audits for your pages.
• Best for: mid-sized teams that want daily tracking along with page audits and prompt checks in different countries.
• Pricing: Lite is $29/mo for 15 prompts. Standard is $189/mo for 100 prompts on 4 engines. Premium is $489/mo for 400 prompts.
• Limitations: standard plans leave out Gemini and AI Mode, which cost $59/mo each. Claude costs $109/mo extra. These add-ons raise the total cost a lot.

5. AthenaHQ
AthenaHQ tracks brand mentions and citations across 11 AI engines: ChatGPT, Perplexity, Gemini, Claude, Grok, DeepSeek, Copilot, Meta AI, Mistral, AI Overviews and AI Mode. It shows citations, a combined GEO score, sentiment and competitor share of answers. It also tracks referral traffic through direct connections to Google Analytics 4, Shopify and Webflow.
• Best for: brands that care about newer models like Claude and Grok and want analytics and CMS connections.
• Pricing: Essential is free with 300 credits a month. Starter is $295/mo ($270 billed annually) for 3,600 credits across 11 models, with unlimited seats. Enterprise has custom credit plans.
• Limitations: credits run out fast with daily tracking. Tracking 30 prompts on 4 models every day uses all 3,600 Starter credits in a month.

6. Scrunch AI
Scrunch AI, bought by Sitecore in 2026, combines visibility tracking with content delivery for AI crawlers. The Core plan tracks 125 prompts on ChatGPT, Perplexity, Google AI Overviews and Copilot. It shows answer share, mentions, cited domains, crawler visits and crawlability health. On Enterprise, its Agent Experience Platform (AXP) serves structured pages to AI crawlers.
• Best for: enterprise companies on Sitecore that want brand tracking plus structured content for AI crawlers.
• Pricing: Core is $250/mo billed annually (about $300 billed monthly) for 125 prompts and 5 users. Enterprise pricing is on request.
• Limitations: after the first 14 days, Core refreshes prompts only every 72 hours. Gemini is not included, and Core allows only 5 users.

7. Ahrefs Brand Radar
Ahrefs Brand Radar checks your brand across an index of more than 400 million prompts built from search queries and People Also Ask questions. It tracks mentions, share of voice, sentiment and cited sources across ChatGPT, Gemini, Perplexity, Copilot, AI Overviews and AI Mode. We included it because it helps you find prompts where you or your competitors appear, without setting up prompts by hand.
• Best for: SEO and brand teams already using Ahrefs that want to find prompts across a very large set of real queries.
• Pricing: it needs an Ahrefs plan, starting with Lite at $129/mo with 150 prompt checks. Extra checks cost $50 per 2,500. Access to the AI prompt index is an add-on from $199 to $699/mo.
• Limitations: the index updates monthly, not daily. Daily tracking of your own prompts needs paid check packs, and reports do not filter out citation URLs that the AI made up.

How to choose the right AI tracker
Pick the tool that matches what matters most to you:
• Daily tracking on the main engines: Lumirank covers all six from $99/mo with unlimited seats.
• Ecommerce SKU tracking: Peec AI tracks your products in AI shopping answers.
• Search demand data: Profound estimates prompt volume using consumer panels.
• Technical page audits: Otterly.AI checks whether your pages are set up to be cited.
• The widest model coverage: AthenaHQ tracks 11 models and connects to your CMS.
• Serving content to AI crawlers: Scrunch AI combines tracking with structured pages.
• Finding prompts at scale: Ahrefs Brand Radar searches more than 400 million indexed prompts.
Before you buy, check how each tool charges. Some charge per prompt, some per credit and some per check, and extra seats or AI models can add to the monthly cost.
To learn why AI visibility changes quickly, read how generative engines choose which brands to recommend. For the basics, see traditional SEO vs GEO.
Final thoughts
AI search has changed how buyers research products. Tracking your mentions and citations across ChatGPT, Gemini, Perplexity and Copilot gives you the data you need to protect your brand and win demand from AI search.
Start by listing the prompts that matter most to your audience. Then test a few tools on those prompts for two weeks and see which one fits how your team works.
This article was originally published on the Lumirank website: Best AI Tracker Tools in 2026.