The "Dirty Pirate Metrics" framework is just Dave McClure's AARRR expanded from 5 to 10 steps. Adding complexity doesn't make something more elegant. Some of these distinctions feel artificial too, like separating "attention" (people notice a store) from "awareness" (they know it's a bakery). That's basically the same thing.
What you're doing right now IS the persistent effort I'm talking about. Monitoring posts, disagreeing publicly, linking your content. That's hustle, not elegance. And it works!
Your own post talks about "creating fun content to get developers intrigued" and "making sure every developer is talking to other devs." That's exactly the "being louder and more persistent" approach I described.
The framework might help organize the work, but the actual marketing is still about showing up consistently and persisting when things don't click. Even the best framework needs that unglamorous execution.
Renaming AARRR to FAAAAARRRT and charging consulting fees for it doesn't make marketing elegant. It just makes it more expensive. The grind is still the grind, even when you dress it up with fancy frameworks.
The only way you could've proved my point harder is if you followed up with a cold DM trying to sell me your services.
It's not adding complexity, it's actually separating points that different teams are influencing, and making the metrics actionable. I have worked alongside a person who was a COO of a huge company, who noticed what was lacking in the original framework. When you have a fast growing company, how else are you going to figure out which parts of the whole process are not working.
Me being present is not hustle, and frankly not sure what you mean by elegance there. I am not selling my services here, I am making a point. I write publicly so people can do things themselves within their teams. If they need my help, sure, they can reach out, but they don't have to.
I was once a beginner, and I didn't have the right words to address certain situations. Now I can. I write for those who need to learn.
For example, the original funnel does not see a difference between top of the funnel content and topics that lead people to actually become interested in something. What might seem common sense to you, doesn't make it common sense for everyone.
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I strongly disagree.
I suggest you read up on how literally.dev a dev marketing agecy does this
literally.dev/resources/dirty-pira...
Your comment actually proves my point.
The "Dirty Pirate Metrics" framework is just Dave McClure's AARRR expanded from 5 to 10 steps. Adding complexity doesn't make something more elegant. Some of these distinctions feel artificial too, like separating "attention" (people notice a store) from "awareness" (they know it's a bakery). That's basically the same thing.
What you're doing right now IS the persistent effort I'm talking about. Monitoring posts, disagreeing publicly, linking your content. That's hustle, not elegance. And it works!
Your own post talks about "creating fun content to get developers intrigued" and "making sure every developer is talking to other devs." That's exactly the "being louder and more persistent" approach I described.
The framework might help organize the work, but the actual marketing is still about showing up consistently and persisting when things don't click. Even the best framework needs that unglamorous execution.
Renaming AARRR to FAAAAARRRT and charging consulting fees for it doesn't make marketing elegant. It just makes it more expensive. The grind is still the grind, even when you dress it up with fancy frameworks.
The only way you could've proved my point harder is if you followed up with a cold DM trying to sell me your services.
It's not adding complexity, it's actually separating points that different teams are influencing, and making the metrics actionable. I have worked alongside a person who was a COO of a huge company, who noticed what was lacking in the original framework. When you have a fast growing company, how else are you going to figure out which parts of the whole process are not working.
Me being present is not hustle, and frankly not sure what you mean by elegance there. I am not selling my services here, I am making a point. I write publicly so people can do things themselves within their teams. If they need my help, sure, they can reach out, but they don't have to.
I was once a beginner, and I didn't have the right words to address certain situations. Now I can. I write for those who need to learn.
For example, the original funnel does not see a difference between top of the funnel content and topics that lead people to actually become interested in something. What might seem common sense to you, doesn't make it common sense for everyone.