We should talk about Banana for the first time. Then we mention banana again — the second occurrence should NOT relink because of the first-occurrence rule.
Banana heading — should NOT be linked
A paragraph about Design Sprint and the leadership team. Both should be linked because they are first occurrences in body text.
Pre-existing anchor: we should talk — should NOT be relinked because it is already a link.
Case test: BANANA in all caps should NOT link (case rule allows exact title casing or all-lowercase only).
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