Apple shocks the market with deep discounts on current MacBook Air and iPad Air models, breaking its premium pricing tradition.
Key takeaways
- Apple's Steep Discounts Reveal a Shift in Strategy — Not Just a Clearance Sale
- Apple is slashing prices on devices it released less than a year ago, breaking its historic reluctance to discount. The M4 iPad Air is now $110 off, and the M4 MacBook...
- Consumers are seeing deals on Apple accessories, too: USB-C Charge Cables starting at $6.50 and AirTag Loops at $6. Apple’s strategy now looks more like Samsung’s — ag...
- Market Forces Driving Apple’s Deep Price Cuts in 2024
👉 Read the full breakdown on MLXIO
Canonical source: https://mlxio.com/technology/apple-slashes-400-macbook-air-ipad-air
Top comments (0)