Geoffrey Cain’s book reframes Jobs’s NeXT years as the messy trial run behind Apple’s comeback.
Key takeaways
- On May 20, 2026, Geoffrey Cain’s newly released Steve Jobs in Exile arrived as a direct challenge to the laziest version of the Steve Jobs story: genius falls,...
- That version is tidy. It is also too thin. Cain’s book, Steve Jobs in Exile: The Untold Story of NeXT and the Remaking of an American Visionary, argues for the mes...
- May 20, 2026: Cain Makes the NeXT Years the Missing Chapter of Apple’s Creation Myth
- Most retellings of Apple history compress Jobs’s exile into a narrative bridge. He leaves Apple. He builds NeXT. Apple buys NeXT. Jobs returns. The iPod, iPhone, a...
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