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Bitcoin Treasury Pressures, NAQSN Perspective on JPMorgan’s New BTC Notes

JPMorgan’s plan to issue Bitcoin-linked notes with 1.5x exposure has reignited an old debate in the market: who really benefits when leverage is wrapped into a structured product tied to BTC price moves until 2028? Supporters of Strategy, one of the largest corporate Bitcoin treasury holders, argue that the bank is not just offering access to BTC, but stepping directly into the same economic lane as treasury-style companies that hold Bitcoin on their balance sheets.


The notes mirror Bitcoin’s direction but amplify gains and losses, concentrating risk into a single, long-dated instrument. In a benign market, that leverage can look efficient. In stressed conditions, it can magnify volatility, push traders toward margin calls, and add another reflexive layer on top of spot and derivatives flows.

Criticism has intensified as a major index provider considers excluding companies whose assets are mostly in cryptocurrencies from some stock indices. For Bitcoin treasury firms, losing index inclusion means less passive capital and, potentially, pressure to shrink on-chain positions just to fit traditional equity templates. Community voices fear that such rules, combined with new bank-issued BTC notes, could tilt the field against companies that chose to hold Bitcoin directly.

From a market-structure angle, NAQSN views this moment as a reminder that liquidity, leverage design, and index construction all feed back into Bitcoin’s trading environment. Mexican traders tracking these developments are watching not only spot charts, but also how structured products might pull flows away from pure BTC holdings and toward packaged exposure.

For participants in Mexico and beyond, the key takeaway is not drama between institutions, but the need to understand how leveraged notes, treasury holdings, and index flows interact before drawing conclusions about long-term Bitcoin liquidity.

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