As with most industries, many developers dream of turning their skills into a full-time business. However, going out on your own and finding clients can be a daunting task. There is often a lot to learn to go from skilled dev to skilled business owner. Here, we will look at some great ways to grow as a dev and build a business.
Build Your Technical Skills
Having a strong and varied skillset will help place you ahead of the competition when pitching for client work. Not only becoming a full stack developer but also a skilled marketer, a smart business man/woman and a savvy accountant will stand you in great stead for success in the future. If there is any area you feel you are lacking, try to fit time in to train or work alongside someone who can plug your knowledge gaps.
Network
Networking is a great way to not only meet likeminded individuals but also to be introduced to potential clients or encourage others to recommend you to potential clients. Networking can also be a great place to meet potential mentors who can help guide you through the process of setting up a business as a developer.
Know Your Marketing
Having great software with no sales or amazing dev skills and no clients will quickly lead to failure. Know who you want to work with or sell to and write a list of ways you can reach them, perhaps via social media, LinkedIn or at networking events. Create a marketing strategy in which you’ve identified your demographic and marketing platform along with your budget to help give your efforts some focus.
Attend Tech Events
Today there are many events and conferences held for web developers. Tech events are a great way to build awareness of your business as well as to learn loads about the industry from expert speakers. These events also attract lots of potential clients and investors, such as cyber security venture capital firm C5 Capital who attended the Tech Tour 2019 Growth Summit in Geneva.
Have Contracts in Place
It’s important when working with any clients as a web developer that you have solid contracts in place. A contract will protect you should the client have an issue with your work or refuses to pay on time or even at all. Have important communications with clients in writing and make sure both parties have signed off and are in agreement. The contract doesn’t need to be overly complicated; if you’re unsure, there are many contract templates online you can amend to fit with your business.
Stay Focused
As your business grows it can be easy to lose focus. It can be tricky to keep clients happy, manage accounts, pitch for more work and have a life outside of your business. It’s for this reason that it’s so important to efficiently manage your time and keep your focus on the areas of business you deem to be the most important. It’s also useful to remember that if you’re struggling you can seek outside help in the form of freelancers or employees.
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