How an Amazon Ad Operator Became an Indie Developer (Without Knowing How to Code)

The Problem

Running Amazon PPC campaigns = building dozens of campaigns per product launch, each with budgets, keywords, match types, targeting groups. Manual process: 6-8 hours for 12 products.

The Learning Path

• Month 1: HTML + CSS + JS → ugly CSV generator
• Month 2-3: React → component-based app
• Month 4: Python FastAPI + Supabase
• Month 5-6: Polish + deploy

What Surprised Me

1. Building is the easy part — marketing is the real grind
2. Users don't care about your code
3. Best features come from support conversations
4. Free tier > paid marketing

Knowing the domain deeply makes up for weak coding skills.
AMZTOOL