Strategy: "The Industrial IoT (IIoT) Data Enrichment Partnership"
Core Concept: Do not sell the API as raw data access. Sell it as a cost-saving analytics layer for mid-sized industrial manufacturers who are drowning in raw sensor data but lack the infrastructure to process it. Position your 93 M2M services as the "pre-processed intelligence engine" that feeds directly into their existing ERP or SCADA systems.
WHO to Contact
Target Profile:
- Role: VP of Operations, Chief Information Officer (CIO), or Director of Digital Transformation.
- Company Type: Mid-sized manufacturing firms (500–5,000 employees) in sectors like automotive, food & beverage, or heavy machinery.
- Geography: Start with Germany (Mittelstand) or the US Midwest (high concentration of advanced manufacturing).
- Tech Stack Signal: Companies already using SAP
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