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[Product Guide] DGP-AI Pengyipeng NFC Smart Marketing System — Merchant Backend Deployment and Membership Repurchase (Sep 15)

[Product Guide] DGP-AI Pengyipeng NFC Smart Marketing System: Merchant Backend Deployment and Membership Repurchase

DGP-AI store smart marketing system official service page

1. The Money Stores Actually Lose: People Arrive, Then Vanish

Talking to shop owners, the complaint has converged. It is not that there is no foot traffic; it is that the traffic cannot be held.

A customer walks in, orders, pays, and walks out. Across the whole process, the store captures almost nothing long-lasting. Ask for a WeChat contact and most people wave it off. Paper coupons get tossed immediately. A membership app exists, but asking customers to type in a phone number and download an app means two out of ten will sign up. The result is that every person who walks in is a one-off transaction; whether they come back depends entirely on memory.

The root cause is the interaction barrier. Scanning a code means taking out the phone, opening the camera, aiming, recognizing the code, and waiting for a jump — four or five steps nobody has patience for while waiting in line. Once a customer walks out the door, that relationship is gone.

Pengyipeng exists to push that barrier down to one step: a phone near an NFC tag pops up a page automatically. But a tag alone is not enough. What actually lets a store earn is the merchant backend behind the tag — turning every tap into a member relationship it can keep operating, then using repurchase coupons to bring that person back.

2. How the Merchant Backend Runs: Four Modules Around Repurchase

The DGP-AI Pengyipeng merchant backend is the part store staff use every day. It puts NFC devices, interaction pages, membership, and data on one screen, with no code required.

Device management: one tag, one backend entry. Table stickers, counter cards, and posters each carry their own device ID. In the backend a store sees how many times each device was tapped, during which hours, and which page it opened. Changing a campaign does not mean buying new tags; it means changing where that device points. The hardware is a one-time purchase, and the content keeps changing.

Page configuration: campaigns without developers. A visual editor lets staff drag components onto a page. Ready-made templates cover coupon claiming, membership signup, satisfaction surveys, lucky draws, and menus. The counter card binds to a membership-signup page, a table sticker to a coupon page, and the door poster to a campaign page. One page can bind many devices, and one device can carry its own dedicated page.

Membership and repurchase: turn passersby into reachable people. This is where this system differs from an ordinary NFC tag. After a tap, the journey does not end when a coupon is claimed. The customer can sign up with a phone number, join the membership, and collect a repurchase coupon in the same flow. The backend shows who claimed a coupon, who became a member, and who came back to redeem it after how long. The store then targets the next repurchase reminder at that exact list. The data is not decoration for the boss; it decides who gets the next coupon and when.

Data dashboard: every tap leaves a trace. The backend aggregates taps per device, unique users, time-of-day distribution, page views and button clicks, entry-point conversions, and the chain from coupon claim to signup to redemption. Which tag placement nobody touches, which entry gets the most clicks, how many coupons were redeemed — all visible at a glance.

3. From Signing On to Launch: How the Merchant Side Goes Live

Delivery is designed around what a store actually needs to run.

The first step is a store diagnosis. We look at the business type, customer profile, existing channels, and pain points, and decide where Pengyipeng is most valuable in that store — the counter for membership, the table for reviews, or the entrance for campaigns. This step produces a placement recommendation.

The second step is material and plan design. Based on the diagnosis, we decide where tags go, how many, and in what form; how the pages are built; and how membership and repurchase coupon rules are set. This step outputs a material list and a page prototype.

The third step is backend build and integration. The pages are assembled in the visual editor, then tested on real phones for tap experience, load speed, and jump chain, before being bound to devices. We also help authorize the WeChat Official Account, Douyin, and Dianping accounts so every entry on the page redirects and tracks correctly.

The fourth step is on-site deployment and staff training. Tags are placed, staff are taught how to edit pages, read data, and swap campaigns in the backend, and a full end-to-end test runs before launch. A single store typically goes from kickoff to launch in one to two weeks.

4. Delivery Boundaries: What We Deliver, What We Do Not Promise

What we deliver: NFC material configuration, page building, and device binding; visual page editing with multiple versions; backend setup for membership signup, coupons, and repurchase reminders; a dashboard of taps, clicks, and conversions; and staff training plus post-launch page updates and data monitoring.

What we do not promise: we do not guarantee tap volume or in-store traffic — NFC is an amplifier of operations, not a machine that invents customers out of thin air. We do not promise that users will sign up or return; the page offers a path, but the outcome depends on the store's product, service, and coupon value. We do not promise a specific lift in traffic or conversion. And we cannot replace the product and service itself: if the offering is poor, a customer who taps once will not return.

5. Who Fits and Who Does Not

It fits physical stores with steady foot traffic that want to turn visitors into members and drive repurchase: restaurants, beauty and wellness, education and training, fitness, auto services, homestays and hotels, and mall or tourism venues with a physical flow. What they share is that people genuinely walk next to a tag and have a reason to come back.

It does not fit pure online businesses with no physical presence; tiny stores whose ticket price is too low to cover the operating cost; stores unwilling to dedicate someone to read data and run campaigns — otherwise the tags just become decorations; and merchants unwilling to authorize platform accounts. Multi-platform and private-domain reach are where the value lives; without authorization, what remains is an empty shell.

6. How to Reach Us

To see whether your store fits, visit the product page on the official website, or leave a message "Pengyipeng consultation" in the WeChat Official Account DGP-AI. When reaching out, tell us your business type, rough foot traffic, and the problem you want to solve. We will first judge whether it is worth setting up, then talk through a plan and pricing. The consultation itself is free.

Pengyipeng cannot promise every store will blow up. But it guarantees one thing: every time a customer comes near your store, that moment will not be wasted. One tap leaves behind a person you can reach again and keep operating.

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