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Avi Kapoor for SSOJet

Posted on • Originally published at ssojet.com on

SSO or Password Manager? Choosing the Right Security for B2B SaaS

Introduction In the competitive world of B2B SaaS (Software-as-a-Service), user experience reigns supreme. Juggling multiple login credentials for different applications can frustrate customers and hinder adoption. Two popular solutions address this challenge: Single Sign-On (SSO) and password managers. However, choosing the right approach requires understanding their distinct capabilities and the specific needs of your B2B SaaS offering. This comprehensive guide dives deep into the world of SSO vs. password managers, providing valuable insights for B2B SaaS businesses.

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