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Structured_Chaos
Structured_Chaos

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It Wasn’t an Idea Pitched on a Deck

Most people believe that a startup begins with an amazing idea. Ours began with a common problem.

Factory managers would always be complaining about certain operational bottlenecks. Logistics specialists would complain about their poor visibility. Maintenance engineers would complain about lack of insights. Different industries but the problem sounds familiar.

Not like building something that would solve some future problem and look for customers after, the team saw and understood the problem. Then combined AI and IoT technologies into something that will solve the issue.

This is what makes a venture out of a business. Not a new startup but rather a venture that starts with the existing challenge in the industry, its practical application and tangible results.

That is the advantage of a venture studio business model. Because it is not about assumptions but about solving existing problems.

That’s what Aperture Venture Studio does when building AI + IoT ventures from validated industry challenges and technology foundations.

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