With only 30% of UK firms tracking AI spend clearly, Apptio’s Greg Holmes explores moving beyond manual processes toward automated, real-time financial vis
The global enterprise software market is projected to reach US$1.4tn by 2030, according to data from Grand View Research, fuelled by a relentless shift toward cloud-native architectures and the Gen AI boom.
Yet, as technology footprints expand, the complexity of managing these investments grows.
Today’s leaders must focus on mastering the business of technology. This is difficult because 44% of UK IT leaders cite in Apptio’s Technology Investment Management Report a mistrust in data as their main barrier to making decisions.
Since its inception in 2007, Apptio has positioned itself as the definitive platform for solving this friction, helping over 60% of the Fortune 500 translate fragmented technical telemetry into clear business value through FinOps and automated technology business management.
Now part of IBM, Apptio’s reach spans 22 countries, providing the architectural discipline required to manage the volatile consumption patterns of the AI era.
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