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Vivienne Blake

Passionate digital marketer at Vereigen Media, blending creativity & strategy to help brands grow. Driven by curiosity to make marketing more human & impactful.

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AI Lead Scoring: How Predictive Models Improve B2B Pipeline Quality

AI Lead Scoring: How Predictive Models Improve B2B Pipeline Quality

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2 min read
How the BANT Framework Builds a Smarter B2B Sales Qualification Process

How the BANT Framework Builds a Smarter B2B Sales Qualification Process

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3 min read
How B2B Market Segmentation Drives Smarter Targeting and Stronger Revenue

How B2B Market Segmentation Drives Smarter Targeting and Stronger Revenue

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2 min read
Top Content Syndication Platforms B2B Marketers Need to Know in 2026

Top Content Syndication Platforms B2B Marketers Need to Know in 2026

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2 min read
How to Build an Outreach Strategy That Drives Real Campaign Results

How to Build an Outreach Strategy That Drives Real Campaign Results

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Top B2B ABM Strategies Every Marketer Needs to Drive Revenue in 2026

Top B2B ABM Strategies Every Marketer Needs to Drive Revenue in 2026

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2 min read
How Geo Targeting Helps Businesses Reach the Right Audience

How Geo Targeting Helps Businesses Reach the Right Audience

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2 min read
Why B2B Marketing Needs Better Leads Instead of More Leads

Why B2B Marketing Needs Better Leads Instead of More Leads

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2 min read
Why ICP Targeting Drives Better Results Than Personalization Alone

Why ICP Targeting Drives Better Results Than Personalization Alone

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2 min read
Top Demand Gen Marketing Challenges Every B2B Marketer Should Know

Top Demand Gen Marketing Challenges Every B2B Marketer Should Know

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2 min read
Top ABM Marketing Tools to Scale Revenue and Improve B2B Growth

Top ABM Marketing Tools to Scale Revenue and Improve B2B Growth

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2 min read
Demand Gen vs Lead Gen: Understanding the Key Differences for Business Growth

Demand Gen vs Lead Gen: Understanding the Key Differences for Business Growth

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3 min read
Leadpages Pricing Shapes Smarter Lead Generation Decisions

Leadpages Pricing Shapes Smarter Lead Generation Decisions

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2 min read
B2B Technographic Data Improves Precision Across Modern GTM Strategies

B2B Technographic Data Improves Precision Across Modern GTM Strategies

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2 min read
How to Enrich B2B Account Data for Better ICP Definition and Smarter Targeting

How to Enrich B2B Account Data for Better ICP Definition and Smarter Targeting

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2 min read
Cybersecurity Marketing Trends Shaping B2B Growth and Pipeline Performance

Cybersecurity Marketing Trends Shaping B2B Growth and Pipeline Performance

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2 min read
B2B Personalization Strategies That Improve ABX Growth and Buyer Engagement

B2B Personalization Strategies That Improve ABX Growth and Buyer Engagement

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2 min read
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