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Discussion on: Top 10 Ways to Get More Traffic to Your Company's Blog

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vyckes profile image
Kevin Pennekamp

This is highly subjective. I dont find them boring, I find them better in most cases. I prefer walls of text compared bullet-points. I prefer walls of text instead of YouTube videos. It all depends on your audience. I want to be in control of the bullets that are important to me, not important to the writer, as this might not align. Keeping it (too) short might negatively impact your target audience more, as it might exclude different levels of knowledge.

You should determine your target audience and what you want to provide them, and what you want to get out of it. Do you want to provide thoughts on topics (e.g. short braindumps), learn them a trick (short) or want to really learn them something bigger (long)? Do you want more traffic or better quality traffic (longer page visits vs. more page visits).

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aumayeung profile image
John Au-Yeung Waken Software Solutions Inc.

It depends on who you're targeting with your article.

Some like long and some like short.

The usefulness of the content matters more.

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vyckes profile image
Kevin Pennekamp

Not only the content, but also the reading experience for your audience. SEO and reader experience not always align for all parts of your audience.