**It has been noted that 75% of web users make judgments about the credibility of the company by their website design as per web credibility research by Stanford University. Web development is the foremost step. As the advancement of technology is taking place new methods and trends are coming up.
The website development also benefits in globalization and expansion of business and to make it look more professional. In today's time, web development is a crucial part of the business as it holds the online presence of your business. Website is the first communication one has between the business and the customer.
The web development techniques are changing in recent times and every business must keep up with them.
Here are a few new ideas for your web development:
- Niche-Based Website: A good website is one that provides sufficient information and is specified for a particular good/service. Niche-based websites target a certain portion of the users mostly with solutions so as to focus on a particular subject. Niche based websites can be a thunder for the business as it involves less but very genuine audience in terms of buying and availing the services.
How to choose your niche?
Choosing your niche is an important decision and here are a few things to keep in mind:
● Know the target audience
● Dig into what the competitors are offering
● Brainstorm to offer out of the box solutions
● Be sure to have a thorough knowledge
● Check if you can provide quality better than others in close competition
- Trend-Based Website:
One judges the website most on the basis of the home page. The UI/UX plays a very key role in attracting the audience therefore the interface must be simple and clear. In today's time, the minor details are given quite some weightage and therefore a web designer must never break the trend. At the same time, the website must stand out in order to magnet more customers.
For instance, the present hype is of Chatbots AI, Virtual Assistants, and voice searches. These features not only make the website look professional but also benefits in cost-cutting, saving time, shedding huge human resource work, easy customer service, etc.
In case the website is not up with the trend but is top-notch in quality, it is certain that traffic will be lost. Customers are on a constant lookout of saving time and Chatbots AI is a very good solution. One can simply type in the query and get the issues fixed. The virtual assistants built-in can place orders for the customers in an effortless manner increasing customer satisfaction.
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- Website Structuring:
Website structuring is a very important aspect that is not paid much attention to but in recent times, people have started becoming critical of the offerings. Web development companies have now started to pre-structure sites in order to maintain balance and technicalities. The website structuring assists the user in knowing and picking up the website faster which builds the trust of the customer in the business.
A well-structured website:
● Includes a trend based the first page
● Incorporates the description of your products and services (keeping it brief, to point and attractive gives an advantage over others)
● Always contains a well-designed catalog.
● Publics the 'about the company and services' column with considerable information.
● Has regular updates and bugs fixed
● Must include a comparison of goods and services provided with respect to the 'others'
- Sneak-Peak into the competitor:
Web development cannot be done, again and again, only the minor features can be re-done. Experimenting too much or too little can harm the website. A way to overcome this trouble is to keep a track of your competitors. Peak into their analytics and observe the success and failures they face, now incorporate, modify, and edit the same in yours.
For instance, one can check out the competitor's website to get an overview of how a customer will perceive it. Web developers ' front end can go through numerous websites while developing in order to get a reference and make sure no notable point is being missed.
A web developer can access Google's PageSpeed Insights, these kind of analytics must be checked in regar with competitors website, one can then include similar in their business which will provide an edge. The strategies of the competitor must be observed closely to be able to come up with better ideas and ways of attracting traffic.**
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