Most local businesses treat Google Business Profile like a static config file — set once, never updated. That's the bug.
Google's local ranking algorithm weights three signals: relevance, distance, and prominence — and prominence decays without fresh inputs like reviews and structured NAP data.
Missing LocalBusiness schema markup means Google can't parse your address data reliably, even if your site looks fine visually.
We documented the full technical checklist — **
Google Maps SEO Made Simple: A Curated Local SEO Checklist**(https://abnjunction.com/blog/local-seo-checklist/)
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