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Aloysius Chan
Aloysius Chan

Posted on • Originally published at insightginie.com

OpenClaw Short Video Copywriter Skill: Generate Viral Content for Chinese Social Media

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Introduction to OpenClaw Short Video Copywriter Skill

The OpenClaw Short Video Copywriter skill is a powerful tool designed to help
content creators generate viral short video copy for popular Chinese social
media platforms. This skill automates the process of creating engaging hooks,
body content, hashtags, and publishing tips tailored to each platform's unique
audience and style.

Supported Platforms

The skill supports four major Chinese social media platforms:

  • Douyin (抖音) : Known for trendy, fast-paced, and viral content
  • Xiaohongshu (小红书) : Focused on authentic lifestyle content and product reviews
  • Kuaishou (快手) : Features down-to-earth, relatable content for everyday users
  • Bilibili (B站) : Popular for in-depth, niche content within various communities

How to Use the Skill

Interactive Mode

The easiest way to use the skill is through the interactive command line
interface:

npx short-video-copywriter
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API Mode

For programmatic use, you can import and use the skill in your
JavaScript/TypeScript projects:

import { generateShortVideoCopy } from 'short-video-copywriter';

// Generate copy for Xiaohongshu
const result = await generateShortVideoCopy({
  topic: "职场穿搭",
  platform: "xiaohongshu",
  tone: "亲和",
  length: "short"
});
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Input Options

The skill accepts several configurable options:

  • topic : The video topic or theme (required)
  • platform : Target platform (douyin/xiaohongshu/kuaishou/bilibili)
  • tone : Writing style (professional/casual/humor/heartwarming)
  • length : Copy length (short/medium/long)

Output Format

The skill returns a structured JSON object with:

  • hook : Attention-grabbing opening line
  • body : Main content text
  • hashtags : Array of relevant hashtags
  • tips : Publishing suggestions and best practices

Examples

Xiaohongshu Product Review

For a budget-friendly face mask review on Xiaohongshu:

{
  topic: "平价面膜测评",
  platform: "xiaohongshu",
  tone: "亲和"
}
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Output:

{
  "hook": "救命！30块的面膜竟然吊打大牌？！",
  "body": "...",
  "hashtags": ["#平价护肤", "#面膜测评", "#学生党"],
  "tips": "建议晚8点发布，互动率更高"
}
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Douyin Vlog

For a humorous apartment rental guide on Douyin:

{
  topic: "租房攻略",
  platform: "douyin",
  tone: "幽默"
}
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Output:

{

  "hook": "租房血泪史！建议收藏！",

  "body": "...",

  "hashtags": ["#租房", "#避坑", "#租房攻略"],

  "tips": "配合热门BGM效果更好"

}
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Environment Variables

The skill requires an OpenAI API key for AI-powered content generation:

OPENAI_API_KEY=your_api_key_here
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Best Practices

To maximize the effectiveness of your short video copy:

  1. Hook First : The first 3 seconds are critical for capturing attention
  2. Platform Match : Use platform-specific slang and trends
  3. Hashtags : Use 3-5 relevant tags for discoverability
  4. Call to Action : End with engagement prompts to boost interaction

Conclusion

The OpenClaw Short Video Copywriter skill is an invaluable tool for content
creators looking to produce viral short video content across Chinese social
media platforms. By leveraging AI-powered copywriting and platform-specific
knowledge, creators can save time while producing high-quality, engaging
content that resonates with their target audience.

Skill can be found at:
copywriter/SKILL.md>

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