I Let AI Read My Amazon Search Term Report

My weekly PPC routine used to be an hour of scrolling search term reports. Now the first pass is AI: group the terms by intent, flag the high-click zero-order terms, surface the converters buried in broad campaigns. The human still decides budgets and bids — but the evidence arrives organised. Here is the exact workflow, including the bid-reasoning prompt: optimize my Amazon PPC campaigns with AI. The zero-order clusters alone usually pay for the exercise.