I don't know much about SEO practices, just the basics. That said, I’ve been cleaning up the SEO on my personal blog (Next.js App Router + markdown) and realized I was doing the same mental checklist every time I hit “publish”… so I wrote it down.
It’s very practical stuff, like:
- title + description quality
- canonical URL checks
- internal links
- running validations (yarn validate:content, yarn validate:seo, yarn build)
- indexing and measuring results
Here’s the checklist if it helps anyone:
https://blog.andreszenteno.com/docs/seo-publishing-checklist
I'm curious if I'm missing something and what you guys use as their release/publish checklist—always looking to steal good ideas. 🙃
Top comments (1)
Having yarn validate:seo as a build step is smart. I always forget to check canonical URLs until Google Search Console yells at me weeks later.
One thing I'd add: check your OpenGraph image renders correctly. A lot of Next.js blogs generate OG images dynamically and they can break silently. I use the social preview tools in LinkedIn/Twitter inspectors before publishing now.