The hardest part of a content channel is not the first video. It is the ninetieth. We build ReelMint, and the feature our own channels lean on most is Bot Studio: a standing recipe that writes, films, scores, captions and posts a video on a wall-clock schedule, with the monthly cost printed before you save it. This post is how it works, what it costs, and the mistakes people make setting one up.
What a bot is
A bot is a recipe plus a schedule plus destinations. The recipe says what kind of video (text to video, anime, image-led, a sung song, or a compilation of earlier videos), which model, how long, which voice and music, and the theme. The schedule says when it fires (daily at 9 am, every Monday, every six hours). The destinations are the channels you connected: TikTok, YouTube, Instagram, Facebook, X, any mix.
When it fires, it writes a script for that day on the theme, generates the clip, adds the soundtrack and captions, writes a caption in each platform's style, and publishes. You see every run in a list with the video, the caption and the links to the posts.
The monthly number comes first
Before you save, the quote shows what one firing costs in credits and multiplies it by the schedule: a daily 30-second video with music and an upscale pass on a mid-priced model is roughly 900 to 1,400 credits a run, so 27,000 to 42,000 a month. That is why the larger plans exist, and why we say the number out loud here: a daily bot is a real monthly spend, and the product tells you before you agree to anything.
A cheaper setup, a 10-second clip on a budget model without upscale, is a few dozen credits a run, which fits comfortably in the Starter plan.
Story bots, standalone bots, song bots, compilations
- Continuing story: a bible, a cast with fixed looks and voices, and an episode a day that continues the plot. Posted chapters recede; the bot remembers where it left off.
- Standalone posts: a fresh clip on the theme each time. Best for tips, facts, product shots.
- Song videos: a full song with vocals from a prompt, illustrated, with an optional vertical chorus cut posted as a Short afterwards.
- Compilations: nothing is generated; the bot stitches the best earlier videos into a longer piece on a slower schedule.
Mistakes people make
- Hourly to Facebook and Instagram. They share a rate limit per account. Daily is fine; hourly gets throttled.
- Letting it start before seeing one run. Save the bot paused, press Run now once, watch the result, then switch the schedule on.
- Forgetting the "Made for kids" flag on YouTube. It is a checkbox on the YouTube target; set it correctly or YouTube's defaults decide for you.
- Too broad a theme. "Technology" produces generic clips. "One surprising fact about the deep sea, told as a two-sentence story" produces ninety different good ones.
What it looks like on the channel
Every bot post carries a small ReelMint badge, which we think is the right thing for AI-generated content posted on a schedule. Viewers can tell, and platforms increasingly require it.
Try it without a bot first
If you want to see the generate-and-post loop before scheduling anything, new accounts can claim 27 finished example videos free with no card, and post one of them to a connected channel in a minute. The autopilot page and the step-by-step guide cover the setup, and Minty's one-minute tutorial shows it on screen.
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