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GEO Tool Pricing and Value Compared: How to Choose by Models, Regions, Prompt Limits, and Real Budget

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Pricing verified on Sep 16, 2026

One GEO tool costs \$29 a month, another \$49 or \$95, and some ask you to contact sales for a quote. Which one is the better deal? Starting prices alone can't answer that. You may only want to know whether AI mentions your brand, or you may need to watch several models every day, compare a few target markets, or find search intents worth your content team's investment. Different tasks call for different quotas and capabilities.

Quick Answer

How should you compare GEO tool pricing?

Don't go by the entry-level monthly fee, and don't divide a plan's price by its prompt count. First decide which prompts, models, regions, and update frequency you need, work out the quota that setup requires, and then compare “the plan price that covers the task + required add-ons + known overage fees.”

  • Two plans that both say “50 prompts” can hold different amounts: Peec AI Starter means 50 prompts (3 models included), while Dageno Starter means 50 tracking combinations (prompt × model × region). Don't treat them as the same capacity.
  • To track 20 prompts daily on ChatGPT and Gemini in 1 region: Dageno Starter costs \$49/month, Peec AI Starter \$95/month, and Otterly AI Standard with the Gemini add-on \$248/month.
  • The ranking changes with the setup: to track just 10 prompts on 3 platforms in 1 country, Otterly AI Lite at \$29/month costs less than Dageno Starter at \$49/month.
  • Profound's current pricing page for brands lists a free Trial and a custom Enterprise plan; ongoing tracking is quoted as an enterprise plan.

GEO tool pricing differs in more than the sticker price. Two plans can both say “50 prompts,” yet one means 50 unique prompts while the other means tracking combinations of prompts, models, and regions. Model add-ons, region setup, and update frequency also shape the final budget. This article compares all of these conditions together instead of simply dividing a plan's price by its prompt count.

Starting with the \$49/month Starter plan, Dageno lets you choose from 10 standard AI platforms and models and 86 countries and regions, with daily tracking and no model or region unlock packs to buy. For small teams researching across models and markets, that means you can set up tracking around your business questions first and upgrade as usage grows. Dageno is positioned as an AI Search Intelligence Platform: beyond custom tracking, it also provides market, search intent, and brand value prop analysis, which this article covers separately below.

This article was written by the Dageno team. Dageno's product data and plan entitlements follow the team-confirmed official 2.0 specifications; competitor information is based on official public materials and the page screenshots archived for this article. We recognize the scenarios each tool fits best and don't assume Dageno is the cheapest option in every configuration.

First decide: do you need a free lookup or ongoing tracking?

Before comparing plans, separate “checking your brand's performance once” from “setting up long-term tracking.” The former may not require payment; only the latter calls for carefully calculating prompts, models, regions, and update frequency.

Current task Better starting point What to check
Take a quick look at how your brand performs in AI search Free public lookup Login requirement, free scope, and sharing options
Watch a set of key prompts every day Paid tracking tool Specific models, regions, frequency, and usage
Compare markets, intents, value props, and competitors Intelligence platform with research capabilities Whether it explains differences and traces back to answers and citation evidence
Manage multiple brands or connect internal workflows Multi-brand or higher-tier plans Number of projects, permissions, exports, and data connections

Dageno's free public lookup requires no login or sign-up. The Brand Overview it provides is free forever and can be shared in one click. Teams can look up their own brand first, bring the results into internal discussions, and then decide which prompts are worth tracking over time. The free scope is the public overview; it doesn't mean all in-depth analysis, tracking setup, or data exports are free.

To understand GEO pricing, first tell apart four kinds of “quota”

1. Unique prompts

“What CRMs work best for small teams?” is one unique prompt. Some plans bundle daily runs of the same prompt across multiple models; for example, Peec Starter offers 50 prompts with a choice of 3 models. So its “50 prompts” shouldn't be treated as the same capacity as another product's “50 tracking combinations.” When buying, confirm both the number of prompts and the models included. Peec official pricing and plan details

2. Tracking combinations of prompts, models, and regions

Dageno meters its custom tracking quota by combination: the same prompt running on a different model or in a different country or region counts separately toward usage. For example, 10 prompts tracked on 3 models in 1 region use 10 × 3 × 1 = 30 combinations; expanding to 2 regions makes it 60 combinations.

Freely choosing models and regions and consuming quota through tracking combinations are two things to understand together. Starter's 50-unit quota can be configured flexibly, but it doesn't mean 50 prompts running without limit on all 10 models across all 86 regions. View Dageno plans

3. Answer counts, Checks, and Credits

For products that charge by answers or credits, also check how much quota each run consumes. AthenaHQ defines 1 Credit as 1 AI answer; Ahrefs Custom Prompts uses Checks; and Rankscale applies different consumption weights depending on the engines you select. So 1,000 Credits, 1,000 Checks, and 100 Prompts across different products aren't interchangeable.

Assume each combination runs once a day over a 30-day month: 10 prompts × 3 models × 1 region requires about 900 answer collections per month. For credit-based products, you also need to factor in model weights. This formula estimates run volume; it doesn't imply that every tool uses the same sampling frequency or data processing.

Sources: AthenaHQ Credits explained, Ahrefs Custom Prompts, Rankscale pricing and Credit Calculator.

4. Monthly prices vs. effective monthly prices on annual plans

“\$80 per month, billed annually” and “\$80 paid every month” mean different cash outlays and purchase commitments. This article's budget scenarios all use monthly USD prices; annual discounts are noted separately, and we never compare one vendor's effective monthly price on an annual plan with another vendor's monthly price. Products whose pages show euros keep their original currency and are left out of the USD scenario calculations.

Pricing table of mainstream GEO tools: models, regions, and daily tracking side by side

Amounts below are mainly in USD and exclude taxes, extra professional services, and custom contracts. “To be confirmed” in the table means current public information isn't enough to determine the answer; it doesn't mean the product lacks support. Model counts reflect the AI platforms and models each product actually lists, so compare the specific lists, not just the numbers.

Tool and plan Monthly price Prompt or run quota Model choice and extra fees Region coverage Daily tracking
Dageno Starter \$49 50 tracking combinations Any of 10 standard models; no model unlock fees Any of 86 countries and regions; no region unlock fees Included
Dageno Growth \$199 250 tracking combinations Same 10 standard models Same 86 regions Included
Dageno Scale \$410 600 tracking combinations Same 10 standard models Same 86 regions Included
Peec AI Starter \$95 50 prompts, 3 models included \$35/month per additional standard model Comparison table lists 1 country per project; see note below Included
Peec AI Pro \$245 150 prompts, 3 models included \$85/month per additional standard model Comparison table lists 3 countries per project; see note below Included
Peec AI Advanced \$495 350 prompts, 3 models included \$165/month per additional standard model Comparison table lists 3 countries per project; see note below Included
Otterly AI Lite \$29 15 prompts 4 base engines; AI Mode and Gemini +\$9/month each; Claude +\$29/month 50+ countries; the same prompt counts separately in each country Included
Otterly AI Standard \$189 100 prompts 4 base engines; AI Mode and Gemini +\$59/month each; Claude +\$109/month Same as above Included
Otterly AI Premium \$489 400 prompts 4 base engines; AI Mode and Gemini +\$149/month each; Claude +\$439/month Same as above Included
Profound Enterprise (brands) Custom quote Per contract Brand pricing page lists up to 9 answer engines; exact scope per contract Custom Enterprise plan; configuration per contract
AthenaHQ Starter \$295 3,600 Credits/month; 1 Credit = 1 answer Multiple models supported; confirm the exact list in Starter entitlements; extra Credits and API cost extra Base plan covers a single region; multiple regions are an enterprise entitlement Credits consumed per actual run
Scrunch Starter \$300; \$250/month effective on annual billing 350 custom prompts, plus 1,000 industry prompts Multiple AI platforms listed officially; verify plan coverage To be confirmed To be confirmed

Basis and official links: Dageno follows the 2.0 entitlements confirmed by the product team, with the plans page available for verification; competitor sources are Peec AI, Otterly AI, Profound, AthenaHQ, and Scrunch. Peec's monthly prices and Profound's purchasing path for brands are also backed by the screenshots below.

Model coverage: Peec's standard selection list includes ChatGPT, Google AI Mode, Google AI Overviews, Microsoft Copilot, Perplexity, and Gemini; plans include 3 of them, and additional models cost extra. Otterly's four base engines are ChatGPT, Google AI Overviews, Perplexity, and Microsoft Copilot; AI Mode, Gemini, and Claude are add-ons. Peec models and add-ons | Otterly plans explained

Peec regions: its plan comparison table lists the country counts above, but the FAQ on the same page says supported countries and languages aren't charged separately and that pricing depends on prompt usage. When buying for multiple regions, confirm how many countries your plan can configure at the same time; “no region surcharge” shouldn't be read as “unlimited parallel configuration on the base plan.” This article therefore doesn't infer an unconfirmed price for a 10-region setup. Peec region billing FAQ

Otterly's official documentation states that tracking the same prompt in 4 countries uses 4 prompts. When you expand tracked regions, recalculate your prompt quota; for estimates, you can also use its official prompt calculator. Otterly multi-country quota rules

Figure 1: Peec AI's official pricing page archived on Sep 16, 2026 (Monthly view), showing plan names, prices, prompt counts, model counts, and daily tracking. View official source

Also buying SEO tools or prefer usage-based pricing? Consider these options

If your team already uses traditional SEO tools, first check the AI Search entitlements in your existing subscriptions. If your current quota can already get the job done, there's no need to buy again just because a new GEO tool caught your eye.

Product Official public pricing and quotas What to watch when comparing
Semrush SEO + AI Search Starter \$199/month, Pro+ \$299/month, Advanced \$549/month; lists 50/100/200 daily tracked prompts respectively Combined SEO and AI Search budget; existing customers should also calculate the incremental cost of upgrading
Ahrefs Custom Prompts Page showed €46.7/€93/€234 per month when read, for an extra 2,500/7,000/25,000 Checks Both free and paid accounts can buy extra Checks; treat these separately from Brand Radar's public index entitlements
SE Ranking USD page lists Core \$129/month and Growth \$279/month, with 100/250 daily tracked prompts SEO + GEO suite; effective monthly prices on annual billing are \$103.20/\$223.20 and shouldn't be mixed up with monthly prices
SE Visible Basic from \$99/month, Core from \$189/month, Plus from \$355/month; 200/450/1,000 prompts Standalone product listing 5 engines; don't assume every prompt runs daily on every engine within the plan
ZipTie Priced by configuration: number of prompts, daily/weekly/monthly frequency, and engine combination Add-ons such as source analysis, content generation, and API/MCP cost extra; enter your actual configuration before comparing
Rankscale Essentials from \$20/month; Pro \$99/month with 1,200 Credits; Growth \$385/month with 5,500 Credits Supports all regions with selectable frequency; unlimited prompt creation doesn't mean unlimited runs, so calculate by model weights

Prices for the products above link to their official pages. Ahrefs displayed euros when we read the page; this article keeps the original currency and doesn't convert it into the USD budget scenarios.

Why does Profound's pricing need a special note?

On Profound's pricing page for brands, archived on September 16, 2026, the publicly available purchase options are a free Trial and a custom Enterprise plan. The Trial includes only 10 prompts run once on ChatGPT; ongoing tracking and fuller team capabilities require an Enterprise purchase. As a result, this article no longer uses the previously common Starter \$99 and Growth \$399 as a budget baseline for current brand customers. Profound official pricing page

Given this purchasing model and the capabilities it lists, Profound is better evaluated as an enterprise solution aimed mainly at mid-to-large and leading brands. Its strengths go beyond more prompts: custom coverage of up to 9 answer engines, team-level AI Marketer credits, a tailored tracking plan, dedicated support, and capabilities enterprise procurement cares about, such as SSO/SAML and SOC 2. For large brands with mature marketing teams that need organizational collaboration and security controls, these capabilities deserve a careful comparison rather than a judgment based only on the entry-level monthly fee.

Figure 2: Profound's official pricing page archived on Sep 16, 2026 (For brands view). The Trial plan explicitly states “10 prompts run once” and “ChatGPT only,” and Enterprise is listed as Custom. View official source

For the same task, which plan do you actually need?

The three scenarios below all assume one brand, daily tracking, and monthly USD billing, and they spell out the prompts, models, and regions. They compare the public subscription configuration needed to complete a given task; they don't imply that each product's features, historical data, and services are identical. Capacity a plan includes but a scenario doesn't use still has value.

Scenario 1: Track 20 key prompts, starting with ChatGPT and Gemini

Suppose a team has already compiled 20 prompts about product comparisons, budgets, and use cases, and wants to watch ChatGPT and Gemini in one target region first rather than covering every platform right away. This setup establishes focused tracking first and expands gradually.

Tool Plan that covers the task Calculation Monthly fee
Dageno Starter 20 × 2 × 1 = 40 tracking combinations, within the 50 quota \$49
Peec AI Starter 20 prompts within the 50-prompt quota; ChatGPT and Gemini chosen from the 3 included models \$95
Otterly AI Standard + Gemini 20 prompts exceed Lite's 15; \$189 + \$59 \$248
Profound Enterprise (brands) Ongoing tracking quoted as a custom brand plan Quote required

In this setup, Dageno costs \$46/month less than Peec and \$199/month less than Otterly. The difference comes from each product's plan capacity and how models are made available: Dageno can concentrate its quota on the two platforms you need, while Otterly first requires a plan large enough for the prompt count and then a Gemini add-on.

Calculation basis: Dageno plans, Peec pricing and model selection, Otterly plans and Gemini add-on, Profound brand purchasing.

Scenario 2: Few prompts, but 10 target regions to watch

Suppose a brand only cares about 2 core prompts on ChatGPT and Perplexity, but needs to watch them separately in 10 target regions that every tool supports. To isolate the cost of regions, this scenario adds no extra language versions; if you need new local-language prompts, count that quota separately.

Tool Plan that covers the task Calculation or limitation Monthly fee
Dageno Starter 2 × 2 × 10 = 40 combinations; supported regions need no separate unlock \$49
Peec AI Multi-region plan to be confirmed The country counts in the comparison table and the region FAQ need clarification; don't assume Starter covers 10 regions
Otterly AI Standard 2 prompts × 10 countries = 20 prompts, exceeding Lite's 15; both models are base engines \$189

This scenario shows that few prompts don't mean simple cross-market needs. Dageno can still use the \$49 Starter here; Otterly needs the \$189 Standard. Peec's 10-region configuration can't yet be determined from its public documentation, so we don't fill in a total that looks precise but hasn't been confirmed.

Calculation basis: Dageno plans, Peec region FAQ and plan comparison, Otterly multi-country prompt rules, Otterly pricing.

Scenario 3: Steady operations with 20 prompts across 6 models

When a team wants ongoing coverage of ChatGPT, Perplexity, Google AI Overviews, Google AI Mode, Gemini, and Microsoft Copilot in one target region, model add-ons start to clearly affect the budget. This scenario still uses 20 prompts and only widens the model range compared with Scenario 1, so you can see how the budget changes.

Tool Plan that covers the task Calculation Monthly fee
Dageno Growth 20 × 6 × 1 = 120 combinations, within the 250 quota \$199
Peec AI Starter + 3 additional models \$95 + 3 × \$35; 20 prompts still within the Starter quota \$200
Otterly AI Standard + AI Mode + Gemini \$189 + \$59 + \$59 \$307

Dageno's monthly fee is close to Peec's and \$108/month less than Otterly's equivalent setup. At this stage, teams should focus on comparing actual work needs such as market research, citation analysis, reporting, and data connections, rather than overemphasizing the difference between \$199 and \$200.

Calculation basis: Dageno plans, Peec Additional Models, Otterly Add-ons, Profound enterprise plan.

Change one condition and the price ranking may change too

If you track only 10 prompts daily on three platforms (ChatGPT, Perplexity, and Google AI Overviews) in one country, Otterly Lite at \$29/month covers it, less than Dageno Starter's \$49. If you switch to 50 prompts on the same three platforms in one country, Peec Starter costs \$95/month and Otterly Standard \$189/month, while Dageno needs 150 combinations, which corresponds to Growth at \$199/month.

So teams that stick to a few models and want room for more unique prompts should seriously compare bundled-quota products; teams that need flexible model and region configuration, or want to keep doing market research beyond tracking, can focus their evaluation on Dageno. Profound's value lies more in enterprise procurement and team workflows. When choosing a tool, let your own tasks set the comparison criteria instead of letting the numbers in a plan dictate how you work.

These counterexamples follow the same set of official rules: Dageno, Peec AI, Otterly AI.

How should you budget for multi-region research?

Multi-region budgeting requires separating “which regions are supported” from “how many combinations can run at the same time.” For a brand operating in both the United States and Germany, the safer approach is to set up separate tracking configurations rather than assuming one region's results represent another's.

In Dageno, 10 prompts × 2 models × 2 regions come to 40 combinations, still within the Starter quota; increasing the same prompts to 3 models makes 60 combinations, which requires more quota. Both setups can freely choose regions within the supported range. The reason to upgrade is the growing number of combinations, not unlocking access to a particular country. Dageno plans and metering

When comparing other products, confirm together whether your target countries and languages are supported, how many countries your plan can configure at the same time, and whether the same prompt uses quota again in each country. Otterly documents its country metering rules clearly; Peec's region counts and FAQ need to be confirmed against your actual purchase configuration. Otterly region metering | Peec regions and plans

What does Dageno's “equal access” actually mean?

From \$49, choose from the 10 standard models and 86 regions

Dageno currently supports the following standard AI platforms and models. Starter, Growth, and Scale can all choose within the standard range and support daily tracking; Amazon Alexa is an enterprise custom integration and isn't counted among these 10.

Standard coverage:

  • ChatGPT
  • Google AI Mode
  • Perplexity
  • Grok
  • Google Gemini
  • Microsoft Copilot
  • Mistral Le Chat
  • Brave
  • Google AI Overviews
  • Dola

This pricing approach preserves small teams' freedom to choose what to research: you can watch several platforms with a few prompts, or concentrate on two models across several target regions. Higher plans mainly add more usage, more brands, and deeper data capabilities, rather than making any standard model or supported region exclusive to premium tiers. View Dageno plans

Your budget should also account for the research work you can get done

The tables above calculate the subscription cost of ongoing tracking, but Dageno 2.0 offers more than that. According to the platform data scale confirmed by the Dageno product team as of September 15, 2026, the platform has accumulated and continuously updates 500M+ AI ads data and 100M+ product data, covering 12,000 market segments.

Platform data scale Research it supports
500M+ AI Ads Data Market observation and competitive research on AI ads
100M+ Product Data Product and brand research on AI product recommendations
12,000 Market Segments Observe brand, demand, and market performance within more specific competitive scopes

These numbers describe the platform's overall data scale, not the tracking quota or exportable volume of any single plan. For buyers, what matters more is whether this data helps teams ask and validate more specific questions. For example, an outdoor brand needs more than its overall visibility: it may need to study competitors, purchase intent, and brand value props separately in different tent markets, then verify the corresponding AI answers and citation sources.

Dageno's core research dimensions include Market Segments, Search Intents, and Brand Value Props, and it lets you trace back to AI answers, citations, and URLs. Users can turn market and competitive observations into content and marketing hypotheses, then validate them through follow-up tracking. Product and ads analysis is available on the corresponding plans. The value here isn't that data scale guarantees rankings or conversions; it's that teams get more verifiable research evidence beyond tracking results.

So when comparing plans, besides asking “how many prompts can I track,” you can also ask: on the plan I need, can I complete market analysis, competitor comparison, evidence checks, and follow-up validation? That's closer to the real value of an intelligence tool than calculating the price of each prompt on its own.

Dageno plan Monthly fee Brands/projects Tracking combination quota Market segments available Main use
Starter \$49 1 50 2 Single-brand research, market and competitor views, answer and citation checks
Growth \$199 2 250 5 Broader ongoing operations, adding Shopping/Ads, recurring reports, MCP, and more
Scale \$410 5 600 12 Multi-brand management, adding API, batch configuration, and data exports

The range of standard models and regions doesn't narrow across these three plans, but research depth, features, and data access still differ by plan. In particular, the platform having product and ads data doesn't mean Starter includes all Shopping/Ads features. Full Dageno plan comparison

Free lookup, trial, or paid plan: how should you choose?

Free lookups, product trials, and paid subscriptions fit different stages, so you don't have to make the whole purchasing decision at once.

Option Best for How to use it
Anonymous, free-forever lookup Users who want to see their brand's GEO performance first View the public Brand Overview without logging in, and share it in one click
Time-limited product trial Teams that want to evaluate more features and real workflows Try the corresponding capabilities under current trial terms
Paid plans Teams that need ongoing tracking, in-depth research, or multi-brand management Configured by models, regions, quota, and research scope

If for now you just want to understand your brand's basic performance in AI search, start with the public overview; when your questions extend to competitive differences, search intents, brand value props, or daily changes, choose the corresponding research and tracking plan. Dageno currently uses brand mentions to measure AI visibility and reports citation rate separately, so keep these two metrics apart when reading results.

Look up your brand's GEO performance for free. The free scope is the public Brand Overview; in-depth research, tracking setup, and data capabilities beyond the overview are available on the corresponding plans.

Before you buy, run a final check with these six questions

  1. Which specific models do I need to watch, not just “a few models”?
  2. Which countries and regions matter to my business, and do I need prompts in different languages?
  3. After combining prompts, models, and regions, how much quota do I actually need?
  4. Do I need to review results every day, or can a lower frequency get the job done?
  5. How many brands, markets, and competitors do I need to manage?
  6. Do I ultimately need an overview, ongoing tracking, or research that supports content and market decisions?

Only after answering these questions does it make sense to compare “the plan price that covers the task + required add-ons + known overage fees.” If you're still exploring, start with Dageno's free overview; once you clearly need ongoing tracking, consider the \$49/month Starter. Validate what a tool can help your team accomplish before deciding how much to invest.

FAQs

Can Dageno's \$49 plan use all 10 standard models?

Yes. From Starter up, you can choose freely among the 10 standard AI platforms and models with no model unlock fees; the same prompt counts separately toward the tracking quota across models and regions. A 50-unit quota doesn't mean 50 prompts running without limit on every model and region. Dageno plans

Do the 86 regions cost extra to unlock?

No. You can freely choose regions within the supported range, but actual tracking combinations still need to fit within your plan's quota. If you need more combinations, add quota rather than buying access to a particular supported region. Dageno plans

Does daily tracking mean all models and regions run without limit?

No. Daily tracking describes update frequency; quota determines how many combinations you can track on an ongoing basis. When buying, confirm frequency, quota, and model coverage together rather than looking at only one.

Are the 500M+ ads data and 100M+ product data all included in the \$49 plan?

These two numbers, together with the 12,000 market segments, describe the overall data scale of the Dageno platform, not the downloadable data volume of Starter. Market counts, research scope, Shopping/Ads, and data connection permissions differ by plan, so confirm them in the full plan table. Dageno plan entitlements

Is there a completely free way to check GEO performance?

Yes. Dageno's public Brand Overview requires no login, is free forever, and can be shared in one click, which suits users who want to understand their brand's performance first. Ongoing tracking and deeper analysis don't become free just because the overview is. Start your free lookup

Is annual billing always the better deal?

Annual billing may lower the effective monthly cost, but it requires a longer payment commitment. If you haven't settled your tracking scope yet, validate your needs first with a free lookup, a trial, or monthly billing before deciding on an annual plan. When comparing annual plans, look at total first-year spend, not just the converted monthly fee.

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