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Emily
Emily

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How Superapps Make Money: Understanding the W + Business Model

A new way of building digital platforms

Many technology companies make money through advertising and user data.

However, modern users are starting to look for different solutions.

People want platforms that create value for both the company and the community.

Real services, real transactions

The W + business model is based on real activities inside the ecosystem:

  • marketplace purchases;
  • transportation services;
  • premium subscriptions;
  • business tools.

Every interaction creates value inside the platform.

A relationship between users and the platform

The idea is simple:

When users benefit from the ecosystem, the platform grows too.

This creates a different type of digital economy where success depends on user activity and satisfaction.

App Store: https://apps.apple.com/app/w/id6744688923

Google Play: https://play.google.com/store/apps/details?id=w.app.w

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