After working with 50+ startups this quarter, I've noticed three trends delivering consistent results:
- Micro-communities are outperforming broad social media - niche Discord groups and subreddits are converting at 3-4x higher rates than Twitter/LinkedIn
- 'Swipe files' of high-performing content are becoming essential - we've compiled top-performing templates here: [yourlink]
- The 80/20 rule applies harder than ever - 20% of channels drive 80% of results, but most teams spread themselves too thin
What's working for you? Would love to compare notes. For those asking about the swipe files, we built them after analyzing 1,000+ growth experiments - they're free and include breakdowns of why each template works.
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