The contemporary job market has ceased to be a predictable path of advancement, becoming a dynamic battlefield for agency. This text analyzes how, in the conditions of late modernity, individuals must manage their digital footprint, reputation, and social capital to effectively navigate an algorithmic environment. The authors emphasize the need to combine hard skills with meta-competencies, which allow for building professional visibility despite information barriers. Procedural rationality and the skillful use of weak networking ties become key challenges here. This publication provides a comprehensive look at the organizational ethnography of careers, offering insight into the mechanisms that determine success in a world dominated by algorithms and the attention economy.
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