The growing popularity of mobile apps doesn’t need mentioning. But, did you know that mobile apps have significantly higher engagement rates than mobile-friendly websites? Not just this, mobile apps have proved to result in 200-300% higher conversion rates than either mobile-friendly sites or desktop viewing.
Given this amazing trend, an increasing number of enterprises are investing in Android and iPhone app development to achieve business goals. With this, providers of Android and iPhone application development service have mushroomed across the globe, making it extremely difficult to choose one to create your mobility solution.
At first glance, the website of any iPhone app development company in any corner of the world seems to mention the same thing – a highly skilled team with extensive experience and expertise. So, how does one separate the wheat from the chaff?
Having so many choices isn’t a bad thing, provided you know exactly what to look for. So, here are certain things to consider:
1. Low-Code MADP: Stop looking for an iPhone app development company. Instead, look for a company that offers a powerful MADP (mobile application development platform). This is a platform providing pre-configured modules that can be used to create your mobility solution. Using such a platform moves away from the traditional approach of coding the app from scratch, saving you time and money.
When selecting the platform, ensure that it’s an enterprise-grade MADP, which offers a user-friendly dashboard with a granular reporting engine and hundreds of reusable modules. These modules should be easy to include in your mobility solution with a simple drag and drop. You can rest assured that the modules have clean coding as the platform is automated. But remember to ask the iPhone app development company whether the modules already incorporate industry best practices and are completely bug-free.
If your mobility solution requires integration with an existing ERP or CRM, look for a MADP that offers built-in connectors to legacy systems. Such an iPhone application development company would also offer single-click integration with hundreds of third-party apps.
Also, when choosing the platform, ensure it has tools that offer powerful reporting and unified communication options as well as a reliable security model.
By using a MADP, your app can be deployed 10 times faster than using the traditional approach to iPhone app development. It’s possible to deploy your solution in just 4-6 weeks, even if it’s a complex enterprise app that’s highly customized to your specific business goals and the unique ecosystem of your company.
2. Partnering from Strategy Stage Through the Complete App Lifecycle: Now that the pressure of writing endless lines of code is out of the window, what factor do you consider for selecting the iPhone app development company? Choose one that can help you right from the strategy stage. Over the past year, smartphone technology has changed at a phenomenal pace. With this, user behavior and expectations have also changed dramatically.
While you may have the best understanding of your business processes and goals, one needs to view these against the backdrop of technological advancements and changes in user behavior. For this, you need an iPhone application development company that has experienced professionals who can provide critical inputs to hone your mobility solution.
Also ensure that the iPhone app development company has a strong team of customer care executives, since you may need their services as your business scales or technology changes with time.