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Howard Shaw
Howard Shaw

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From Users to Advocates: The Real Early-Stage Growth Loop

In the early days of building a SaaS, your best growth channel isn’t paid ads — it’s the excitement of your first users.

When you bring them into your process (ask for feedback, share progress, credit their input), something magical happens:
they start telling your story for you.

Curious — how do you make your early users feel part of your journe

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