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Discussion on: The Internet Lottery™ for content creators

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joelnet profile image
JavaScript Joel

I have noticed a lot of my content go unnoticed until a key player retweets it. Then it blows up. If I don't reach those key people, then the engagement fizzles out.

If you don't reach a certain momentum in the beginning, then your content can fall onto the 2nd page and you'll never be able to crawl back out.

DEV.to has been good for me, tweeting out many of my articles. The effect is noticeable.

On medium, submitting to a publication like Hackernoon has helped my articles a lot as well. They would also be retweeted by @hackernoon.

If you don't get that retweet by someone with a large following, your article won't be successful.

This is one of the reason i have been hesitant to move my blog back to my joel.net domain. I don't have a good channel for syndication. I still may do it.

Cheers!

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mortoray profile image
edA‑qa mort‑ora‑y

Yes, getting noticed by the "influencers" definitely helps in promotion. That's part of the lottery. They also only have so much time and cannot see everything that might interest them. As they become more influential the amount of content pitched to them increases.