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Julia Theron
Julia Theron

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Does Domain Age Still Matter for SEO? My Take on WHOIS Data and Link Building

Domain age and registration history are often overlooked in SEO, but they matter. Google tends to trust older, consistently registered domains more. I wrote a quick script using the SERPSpur WHOIS Checker to pull domain registration data and calculate continuous registration time:

python
import requests

API_KEY = "your_api_key_here"

def get_domain_age(domain):
url = f"https://serpspur.com/tool/who-is-checker/"
params = {"domain": domain, "api_key": API_KEY}
response = requests.get(url, params=params)
data = response.json()
creation_date = data.get("creation_date")
if creation_date:
from datetime import datetime
age = datetime.now() - datetime.strptime(creation_date, "%Y-%m-%d")
return age.days
return None

Example

domain = "example.com"
days = get_domain_age(domain)
print(f"{domain} has been registered for {days} days.")

This gave me insights into whether a domain is aged or recently registered, which helps when evaluating backlink profiles. Have you used domain age as a trust signal in your link building?

Top comments (2)

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dylan_parker123 profile image
Dylan Parker

Domain age is definitely a subtle but real signal in competitive niches. I've found that pairing WHOIS data with Wayback Machine snapshots gives a fuller picture of a domain's history—especially if it changed ownership or content focus. Have you noticed a correlation between registration continuity and organic traffic recovery after algorithm updates?

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emma-watson3 profile image
Emma Watson

Interesting script! For link building, I usually combine domain age with metrics like referring domain diversity. An old domain with a narrow backlink profile still raises some questions for me.