As developers, we focus a lot on building things.
Better UI, faster APIs, clean code.
But here’s the uncomfortable truth:
If your app or tool doesn’t show up on SERP,
no one will use it.
SERP (Search Engine Results Page) is where discovery happens.
Think of it like this
You build a tool like:
- JSON formatter
- typing speed test
- image converter
Now ask yourself:
“How will users find it?”
Answer: SERP.
Technical side (simple but important)
To rank better, focus on:
- Proper page titles (not random strings)
- Meta descriptions
- Fast load time
- Mobile-friendly UI
- Clean URLs
Even small things matter here.
Real dev mindset shift
Don’t just build tools.
Build tools that can be found.
That means:
- writing small blogs
- adding descriptions
- targeting search queries
Example
If someone searches:
“json viewer online”
And your tool is not on page 1…
you basically don’t exist.
Final thought
Good code builds the product.
SEO puts it in front of users.
Both matter.
Top comments (0)