Let’s talk about failure, iteration, and finally getting a small win.
I’ve been building a Chrome extension to solve something I kept running into as a designer: giving feedback on live UIs is still awkward. Screenshots, Slack messages, pointing at pixels — it’s clunky.
Before coding, I spoke with 40+ people. Designers, PMs, engineers. Everyone validated the problem. I built an MVP and launched.
Got a few paying customers. But barely anyone used it.
I tried again, reworked the UX, tweaked the messaging… nothing.
It hurt. I thought I had product-market fit, but I had only built what people said they wanted — not what they would actually use.
So I rebuilt it from scratch. This time, I:
Simplified everything
Made it usable by anyone (not just designers)
Focused on instant value
I relaunched two days ago. In the first 24 hours:
1,000+ visitors
42 signups
Dozens of thoughtful pieces of feedback
For the first time, it felt like it actually resonated.
If you’re building something for product teams or obsessing over UX details, I’d love to connect. And if you want to see what I’m working on, here’s the tool:
designqa.com
Sometimes the third version is the one that finally sticks
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