Apple grabbed No. 2 in China with iPhone discounts, but sales still fell as the smartphone market shrank 13%.
Key takeaways
- Apple climbed to second place in China’s 618 smartphone rankings by cutting iPhone prices, but the market still shrank 13% year over year — a result that makes...
- The data, from Counterpoint Research and reported by 9to5Mac , shows the core tension in Apple’s China business: the iPhone 17 Pro series was discounted heavil...
- Apple gained rank, but the promotion did the heavy lifting
- Apple started its 618 campaign about one month before the shopping day, offering total savings of up to CNY 2,000 on the iPhone 17 Pro series through official ...
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