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MwendeMugambi
MwendeMugambi

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Solving Messy Data the Analyst way

Everyone understand the feeling when you open a spreadsheet full of data and nothing makes sense. Some rows are empty, dates are in the wrong format, numbers don’t add up, and there are duplicates everywhere. This is what we call Messy data,and it’s how most real-world data arrives.

If this data is used as it is, it can lead to confusion and poor decisions. So the analyst’s job is to turn this mess into something meaningful. And you get to become an analyst just for this article.

Once you open the data, the journey to transform it usually starts in Power Query, where the data is cleaned and organized. Here, the analyst removes duplicate and empty rows, fixes column names, corrects data types, and deals with missing values. Sometimes columns are split, merged, or reshaped so the data finally makes sense. At this stage, the chaos begins to look a little like order.

Next comes Data Modeling, the process of creating a structured, visual representation of data and its relationships. Instead of working with scattered tables, the analyst connects them in a clear structure called a schema with Star Schema being the most preferred for Power BI. If there was any Sales data, it is linked to customers, products, and dates. This step is important because it ensures the numbers tell the right story and calculations work correctly.

Once the data is structured, the analyst uses DAX(Data Analysis Expressions),a formula expression language that makes it easy for you to perform calculations and queries with your data therefore bringing it to life. Simple formulas answer big questions: How much profit did we make? Are sales growing compared to last year? Which customers bring the most value? DAX turns raw data into insights that actually matter to the business.

Now comes the most visually appealing part the Dashboard, a single page, often called a canvas, that tells a story through visualizations. Because it's limited to one page, a well-designed dashboard contains only the highlights of that story. Instead of long tables, the story is told using charts, KPIs, and trends. A quick glance shows what’s going well, what’s not, and where attention is needed. The goal is clarity, not clutter.

In the end, the dashboard helps decision-makers move from questions to action. They can see what happened, understand why it happened, and decide what to do next.

That’s how analysts use Power BI to translate messy data, DAX, and dashboards into action thus turning confusion into clarity and data into decisions.

So my question to you, do you now feel like an analyst? Do you feel like you are ready to handle Messy Data like a pro? I really hope the answer is a resounding Yes!

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