If you are searching for Rocket.new pricing, there is a good chance you are trying to answer one simple question. Is this AI builder actually worth the money?
That is where things get interesting. Rocket.new does not follow the usual flat pricing model that many software tools use. It works on a token based system, which means the real cost depends on how often you build, how complex your app is, and how much AI support you use along the way. For some users, that makes Rocket.new feel flexible and cost effective. For others, it can feel a little hard to predict at first.
This guide breaks it down in a simple way. It covers Rocket.new pricing plans, how tokens work, what each plan includes, and which option makes the most sense based on your needs. So whether you are just testing ideas, building MVPs, or creating apps for clients, this guide will help you understand what you are really paying for.
What Is Rocket.new?
Rocket.new is an AI powered app builder that helps users create web and mobile apps faster using prompts, automation, and visual workflows. Instead of starting from scratch, users can describe what they want to build and let the platform generate much of the app structure, screens, and logic. That makes it appealing for founders, product teams, freelancers, and anyone exploring vibe coding.
What makes Rocket.new stand out is its focus on speed and assisted app creation. It is built for people who want to move from idea to working product without getting stuck in long Software development cycles. At the same time, pricing becomes an important part of the decision because the platform runs on tokens, and that directly affects how much building you can do each month.
Rocket.new Pricing Explained
Rocket.new uses a usage based pricing model built around tokens, not a simple flat monthly subscription. That means you are not just paying for access to the platform. You are also paying for how much AI building power you use inside it. Every time you generate an app from a prompt or turn a Figma design into code, Rocket.new uses tokens to process that request. The more detailed or complex the task is, the more tokens it may consume.
That is the first thing that makes Rocket.new pricing different from many other AI app builders. A basic landing page or small personal tool may use far fewer tokens than a CRM dashboard, admin panel, or full multi screen product. So the real value of each plan depends less on the sticker price and more on how often you build, how large your projects are, and how much iteration you do while shaping the final product. Rocket’s own documentation even shows this pattern clearly, with simple prompts marked as low usage and more advanced product builds marked as moderate or high usage.
Rocket.new Pricing Plans: Free, Personal, Rocket, Booster
Free plan
- Best for beginners who want to test Rocket.new without paying upfront.
- Includes 1M one time tokens.
- Supports public projects and access to templates.
- Projects and data on this plan may be used for model training.
- A good fit for learning the platform and trying small experiments before moving to a paid plan.
Personal plan
- Priced at $25 per month, or $20 per month when billed annually.
- Includes 5M monthly tokens.
- Supports token rollover, so unused monthly tokens can carry forward based on the plan rules.
- Adds private projects, unlimited custom domains, code download, and branding removal.
- Also includes the option to opt out of model training.
- Best for solo builders, side projects, and users who build regularly but do not need very high token volume.
Rocket plan
- Priced at $50 per month, or $40 per month when billed annually.
- Includes 10.5M monthly tokens, with bonus token value compared to the lower tier.
- Supports rollover tokens and higher usage capacity for more frequent building.
- Increases Figma to code limits compared to Personal.
- A strong option for freelancers, MVP builders, and people working on multiple app flows in a month.
Booster plan
- Priced at $100 per month, or $80 per month when billed annually.
- Includes 22M monthly tokens.
- Built for heavier usage, more complex apps, and larger project workloads.
- Comes with the highest standard Figma to code limit among the listed plans.
- Best for teams, agencies, and active builders who create apps often and need more room for iterations.
How Rocket.new Tokens Work
Rocket.new uses tokens as its in platform currency. When you describe an app idea in natural language or generate an app from a Figma design, the platform spends tokens to process that request and deliver the result. In simple terms, tokens are what power the actual building work inside Rocket.new.
The amount of tokens used depends on what you are trying to build. A simple request like creating a landing page falls into low usage. A more detailed app with features and testimonials moves into moderate usage. A complex product like a CRM dashboard with filters, analytics, and user roles falls into high usage. So the bigger and more detailed the build gets, the faster tokens can be consumed.
Each plan comes with a fixed token allowance. The Starter plan gives 1M one time tokens. Personal includes 5M monthly tokens. Rocket includes 10.5M monthly tokens, which includes bonus tokens. Booster gives 22M monthly tokens, also with bonus tokens included. Paid plans also support credit rollover, which helps if you do not use all your tokens in one month.
Tokens also connect closely with how often you build and revise. If you are only testing small ideas, your plan can last longer. If you are building client apps, trying multiple prompts, refining screens, or working on multi screen products every week, usage can rise much faster. That is why Rocket.new pricing is really about build volume, not just the monthly subscription price. This is also why the platform recommends different plans based on use case, from testing and personal projects to weekly prototyping and high volume app work.
Comparing Rocket.new Pricing to Alternatives
When people start exploring rocket.new alternatives, pricing usually becomes one of the first things they compare. That makes sense. Rocket.new starts with a free plan, then moves to Personal at $25 per month, Rocket at $50 per month, and Booster at $100 per month, with annual billing reducing those prices. Its model is built around monthly token allowances, so cost depends on how much building and iteration you do inside the platform.
Compared with Bolt.new, Rocket.new feels similar at the entry level because both platforms use token based pricing and both start at paid plans around the same range. Bolt’s pricing page highlights a free tier, paid plans starting from 10M tokens per month, rollover, custom domains, and team pricing from $30 per member monthly. Rocket.new, on the other hand, starts with 5M monthly tokens on Personal, then scales through Rocket and Booster plans. So Bolt may look stronger on raw starting token volume, while Rocket.new creates a clearer ladder around different builder types and use cases.
Lovable sits in a slightly different pricing category. Its public pricing is built around credits rather than tokens, which changes how users think about cost. Rocket.new pricing is easier to connect with build volume if you already understand token based AI tools. Lovable can appeal more to users who prefer a credits model and team oriented plan framing. In simple terms, the price comparison is not just about which one is cheaper. It is also about whether you prefer tracking token usage or credit consumption while building apps.
Vitara is worth adding to the comparison because many users looking at AI app builders also want a platform that feels easier to understand from a business point of view. Based on current public coverage, Vitara is often discussed as a Rocket.new competitor in the AI app builder space, but I could not verify a current official public pricing page for Vitara during this check. Because of that, the safer comparison is positioning rather than exact price. Rocket.new is easier to evaluate on paper today because its official pricing, token tiers, and plan structure are clearly published. Vitara may still appeal to users based on workflow or product fit, but Rocket.new is more transparent right now if pricing clarity is the deciding factor.
Conclusion
Rocket.new pricing makes sense once you understand one simple thing. You are not just paying for access. You are paying for building capacity.
That is what makes the platform appealing for some users and a little tricky for others. If you are testing ideas, the free plan gives you enough room to explore. If you are building consistently, the paid plans start to feel more useful because they unlock private projects, monthly tokens, and better flexibility. And if your workflow involves frequent prompts, revisions, or larger app builds, choosing the right plan matters more than just picking the lowest price.
The real value of Rocket.new comes down to how you build. Small projects and light usage can make it feel affordable. Heavy iteration and complex products can push token usage up faster. So before choosing a plan, it helps to think about your actual building habits, not just the monthly cost.
For beginners, Rocket.new offers an easy way to get started. For regular builders, it can be a practical option if the token allowance matches the pace of work. That is the best way to look at Rocket.new pricing. Not as a flat subscription, but as a pay for how much you create model.
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