Not just any place can generate an idea, but an idea can come from anywhere

One of the great achievements of the last cycle (in addition to graduating) was participating in a beauty innovation hackathon organized by Belcorp.

THE DREAM TEAM

This event participated with 4 friends from the university Karla Pedraza, Valeria Ramos, Ronie Arauco and Luis Arana each with knowledge in the areas of data, management, development, design thinking and myself Fredy Hernandez in infrastructure

EVENT

For 24 hours we had to come up with a proposal, design and develop it trying to meet the proposed challenge, revolutionizing the digital experience of the beauty consumer of the future.

Explaining the title

Karla went to the bathroom where an idea occurred to her and when she returned she mentioned the following:
“I saw around me and everything was full of mirrors. Everything. I said to myself, "How interesting it would be if he gave me information about the state of my face."

 The winning idea

Be you! it would be an app for a smart mirror. "When you get up, you click on the application in your mirror and your facial care ritual begins, it accompanies you during all stages and recommends products."