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Ruslan Haranin
Ruslan Haranin

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MOBILE GAME MONETIZATION: MODELS, TRACKING TOOLS, AND STRATEGIC INSIGHTS

Mobile games have become an important extension of the real world, where people interact, spend money, and arrange free time for fun activities. In the blog, we provide insights into mobile games monetization, which can be helpful to generate the highest revenues from your games.

Knowing what players expect from the games, how they are ready to spend money while playing, and what tools can improve your genre-specific monetization strategies will lead you to higher revenues and publishing more top titles.

https://www.innovecsgames.com/blog/mobile-game-monetization/

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Alina Dunec

Hi! Developers are monetizing the mobile game to make the app profitable. There are many different options for this. So you need to choose one or more ways of monetization that are most suitable for a mobile game.
Paid mobile game. For this type of monetization, you have to be sure that buying the game is worth it.
Even a paid game can be additionally monetized. Paid and free versions of mobile games can include in-game purchases. By playing the game, the user receives bonuses or acquires and replenishes assets for watching ads.
For free games, the only way to monetize games is through advertising. In this case, profits come directly from advertising; this method allows players to enjoy the game for free.
Also, players can get extra bonuses for advertising.
But also the following ways of monetization of mobile games can be the optimal solution.
Freemium games. This type of monetization allows you to use the game for free up to a certain level. To continue, you need to buy the full version.
Subscription-based games. Subscriptions offer players certain benefits for a fixed price for a certain period of time.
Hybrid model.
Steps to take to create a mobile game monetization
Step one is planning. This is where monetization planning begins.
Step two is choosing the best model. In this step, you need to decide on the model that is best suited for your mobile game
Step three is testing. Testing how the model works and fixing bugs will make the monetization perfect
The fourth step is analysis and improvement. Analysis will help you determine the best points to integrate monetization into the game
You can read this article for more information on this topic and monetizing mobile games