Firebase is the ultimate honey trap. It gives you incredible speed on day one, and makes it incredibly painful to leave on day one thousand.
If you build on Firebase, Google owns your authentication state, your database query structure (Firestore), and your serverless compute. The moment your startup needs a relational SQL query, or the moment Google changes its pricing, you are facing a 6-month complete rewrite.
The Illusion of Speed: Why BaaS products incentivize tightly coupled, proprietary code.
The Pain of Migration: Why moving auth state and un-tangling NoSQL data models destroys engineering teams.
The Escape Hatch: You don't need a different BaaS. You need to adopt the Trust Layer Standard. By separating your identity provider from your database and your logic, you become immune to lock-in.
With Pubflow’s architecture, your authentication (Flowless) is decentralized. Your data model? Yours. Need to switch from Firebase to PostgreSQL? Or to LibSQL? Pubflow's standard lets you do that with some clicks, you can Bring your own Database or use their cloud Databases.
Startups should own their infrastructure from day one without sacrificing development speed. Adopt the Trust Layer Standard, pick your database, and keep your freedom. Check the migration guides and starter kits at pubflow.com.
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