As a professional, great! Images loading by default means I'll get more accurate open/click reporting. Good data means I can—ideally—better tailor future communication to what my subscribers respond best to. I see this as a win-win.
For me as a person, I don't mind that images load by default. I'm usually on a strong wifi connection so there's no loss in experience or data for me. Other people may not feel the same way. Some people may find loading images by default obtrusive or unwanted.
I've had a few people ask me about email signatures lately. I don't know of any hard data but I'll take a look. I will say that there runs a risk of images being blocked/removed by a recipient's email client—such as when emailing to another company. Keeping your info as text and links would be my advice.
More to come!
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As a professional, great! Images loading by default means I'll get more accurate open/click reporting. Good data means I can—ideally—better tailor future communication to what my subscribers respond best to. I see this as a win-win.
For me as a person, I don't mind that images load by default. I'm usually on a strong wifi connection so there's no loss in experience or data for me. Other people may not feel the same way. Some people may find loading images by default obtrusive or unwanted.
I've had a few people ask me about email signatures lately. I don't know of any hard data but I'll take a look. I will say that there runs a risk of images being blocked/removed by a recipient's email client—such as when emailing to another company. Keeping your info as text and links would be my advice.
More to come!