Your traffic dropped. You open Google Search Console and see charts, tabs and short words. Where do you start?
We build and fix WordPress sites for clients at STINOMENT, an IT agency. This question comes to us almost every week. So we made a free tool for it: Stinoment Growth Assistant.
Here are the steps we follow, and how the plugin does them for you.
How do I know if the traffic loss is real?
Compare the last 28 days with the 28 days before. Look at three numbers: clicks, views and average position.
- Views are the same, but clicks fell? Your titles and descriptions may be weak.
- Views fell too? Google shows your pages to fewer people.
The plugin shows this in one plain sentence on its first screen, so you do not need to read charts.
Which pages lost visitors?
It is often only two or three pages. The plugin lists pages that are losing traffic, and pages that are close to page one on Google. The second list is the quickest win: a small change can bring a lot of visitors.
Is something broken that I cannot see?
These are the hidden causes we find most often:
- A page was deleted and there is no redirect.
- An old sitemap does not work any more.
- Two pages have the same title.
- A page is set to "noindex" by mistake.
- Images have no alt text, or they are very big.
The plugin runs more than 50 checks every day. Each finding tells you what is wrong, where it is, why it matters and how to fix it. Many findings have a fix button. Nothing changes until you click, and every change can be undone from the History tab.
What should I fix first?
Start with the plan, not with the long list. The plugin builds a 27-day growth plan from your own check-up, week by week. Fixes tick themselves when they are done.
Can AI help?
Yes, and free sites can use it too. The AI assistant knows your check-up and your Google numbers. For example, it can write a better Google title for a page that has many views and no clicks. You see the new title first, and you can undo it. The free plan gives you one AI action every 24 hours.
What does it cost?
The plugin is free, and so are all the checks and tools. You do not need an account.
Get it
- WordPress.org: https://wordpress.org/plugins/stinoment-growth-assistant/
- Guides and plugin page: https://stinoment.com/growth-assistant/
- Made by STINOMENT: https://stinoment.com/
You can also open Plugins > Add New in WordPress and search "stinoment".
What is the first thing you check when your traffic drops? Tell us in the comments. We read every one.
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