why this exists
been using claude for almost all my business planning - pricing, customer interviews, marketing strategy, sales calls. the problem is claude knows these books from training data but only surface level. ask it about The Mom Test and it'll say "ask open-ended questions." ask it to actually score your customer conversation and it makes up random criteria every time.
wanted something structured. actual decision trees, scoring rubrics, templates that work the same way every time. started with The Mom Test after someone recommended it to me. turned it into a skill. then couldn't stop. 14 books later here we are.
what's actually inside each skill
every skill follows the same structure:
a decision tree at the top that tells you whether this is even the right framework for your problem. half the time founders think they have a messaging problem when it's actually distribution or pricing. the skill catches that before you waste time.
scored checklists you can use in real situations. the mom test skill scores your customer conversations on 10 specific criteria. spin selling has a call planning worksheet. $100M offers has an offer scoring rubric.
honest limitations. every skill tells you what the book got wrong, what's outdated, and when to stop using it. the lean startup skill flags that innovation accounting barely works outside software. crossing the chasm warns you the bowling alley model is mostly theoretical.
conflict resolution between books. storybrand says position yourself as the guide. obviously awesome is more product-centric. the skills map exactly where two frameworks disagree and how to resolve it depending on your situation.
who this actually helps
you're about to do customer interviews → mom test skill gives you exact questions to ask and a scoring rubric to evaluate answers
you're pricing a new product → monetizing innovation walks you through willingness-to-pay research before you build
you're writing your landing page → storybrand gives you a fill-in brandscript template so you stop talking about yourself and start talking about the customer's problem
your marketing isn't converting → the skill figures out whether it's messaging (storybrand), positioning (obviously awesome), channels (traction), or your offer itself ($100M offers)
you're preparing for a B2B sales call → spin selling gives you a call planner with situation, problem, implication, and need-payoff questions mapped out
how to use
clone the repo and symlink into claude code - skills auto-trigger based on your question. or just paste any SKILL.md into chatgpt/gemini/cursor as context. works the same way.
https://github.com/getagentseal/founder-playbook
free and open source. genuinely curious what books you'd want added next.
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