Most WordPress optimization plugins sell you an unlimited-site license whether you need it or not. You run one site. One blog, one shop, one client project. And you're still paying for a license that covers fifty installs you don't have.
I never liked that math, so I changed it on my side.
WP Multitool now has a Pro plan built for people who run a single site: $79 a year, one install, every module. Billed yearly, cancel whenever you want.
What you actually get
It's the full Pro feature set. All 18 modules - the same ones that ship in the $199 unlimited plan. Nothing is trimmed, gated, or held back for the bigger tier.
That means the whole toolbox: the slow-query EXPLAIN engine, autoload rescue, Site Doctor health scans, the Image Manager with Reclaim Space, Debug Log Guard, the config manager, the fatal-error recovery handler, and the rest. If it's in Pro, it's in here.
The only difference between this plan and the $199 one is the site count. This covers one production install. The $199 plan covers unlimited installs. That's it. Same features, different scope.
Which plan is right for you
Here's the honest breakdown so you don't overpay. Full details are on the pricing page, but the short version:
- Lite - $9 one-time, unlimited sites. The 11 core modules. Buy once, run it everywhere. Good if you want the essentials on a lot of sites and don't need the Pro-only stuff.
- Pro - $79/year, 1 site. Every module, on one production install. This is the new one. The cheapest way to get the complete Pro feature set if you run a single site.
- Pro Annual - $199/year, unlimited sites. Every module, everywhere. This is the one for agencies and anyone running a handful of sites or more.
- Pro Lifetime - $499 one-time, unlimited sites. Every module, everywhere, pay once. If you'd rather not think about renewals.
- Done-for-you - $679. I set the whole thing up on your site and tune it for you.
So the decision is pretty simple. One site and you want the full Pro set? The $79 single-site plan is for you. More than one site? Go straight to Pro Annual or Lifetime, because at two or three sites the unlimited plan already works out cheaper per site.
Why I split it out
The unlimited plans exist because a lot of my users are agencies and freelancers with a stack of client sites. Unlimited makes sense for them. But a solo site owner shouldn't have to buy an agency license just to unlock the modules. Charging one person the same as someone running 40 sites always felt off.
$79 lets a single-site owner get everything without paying the unlimited price. That's the whole point of the tier.
One thing to know about refunds
The $79 Pro plan has a 14-day money-back window. Every other plan keeps the 30-day one. So if you buy the single-site plan, try it, and it's not for you, you've got two weeks to get your money back. Details are on the refund policy page.
Where to get it
The single-site Pro page has the full rundown and the checkout. Or compare everything side by side on the pricing page.
If you've been holding off because unlimited was more than you needed, this is the plan I built for you. I'm curious how many people were in that spot - I suspect a lot more than the pricing let on.
Originally published at wpmultitool.com.
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