I build products and run a YouTube channel on the side documenting the process. Content creation is the part that eats time I don't have, so I've been ruthless about automating anything that doesn't require my actual brain.
The biggest win recently was automating short clip creation. I record long raw videos - unscripted, no edits - and was spending way too much time cutting them into shorts manually. Switched to MnogoReels a couple of years ago and the workflow is now: upload video, get 10+ clips with hooks, semantic cuts and subtitles in about a minute. The AI finds the high-engagement moments automatically, which as someone who doesn't want to think about video editing is exactly the right tradeoff.
For context - I tested a bunch of alternatives before settling here. The quality-to-speed ratio held up better than anything else I tried. Channels from 250k to 90M subscribers are using it, so it scales.
The broader point is that as a developer doing content on the side, the only sustainable approach is treating your content pipeline like a codebase - find the repetitive parts, automate them, keep your attention on the stuff that actually requires creative input. Recording and ideation are mine. Cutting, subtitles, clip selection - that's the pipeline's job now.
If you're building in public or documenting your dev journey and spending hours in editing software, worth a look.
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